Leading the Narrative

2011-12-15 Business & Economics

Author : Mari K Eder
Release : 2011-12-15
Genre : Business & Economics
Kind : eBook
Book Rating : 698/5 ( reviews)

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Book Synopsis Leading the Narrative by : Mari K Eder

Download or read book Leading the Narrative written by Mari K Eder. This book was released on 2011-12-15. Available in PDF, EPUB and Kindle. Book excerpt: Leading the Narrative is a primer on the art and science of strategic communication. This book covers the foundation of communications strategies as well as solid tactics, techniques, and procedures for media relations, campaign planning, crisis communication and strategic communications planning. It is both a philosophy of communication and a solid practical reference manual. Like no other book on public relations, public diplomacy, or media operations and community outreach, it offers a compelling look at how all communication processes can be made to function more efficiently and with greater effectiveness. The ties are those of intention and purpose, both leading to meaningful and purpose-driven communication efforts, whether conducted by governments, organizations, or military units.

The Leader's Guide to Storytelling

2011-03-08 Business & Economics

Author : Stephen Denning
Release : 2011-03-08
Genre : Business & Economics
Kind : eBook
Book Rating : 673/5 ( reviews)

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Book Synopsis The Leader's Guide to Storytelling by : Stephen Denning

Download or read book The Leader's Guide to Storytelling written by Stephen Denning. This book was released on 2011-03-08. Available in PDF, EPUB and Kindle. Book excerpt: How leaders can use the right story at the right time to inspire change and action This revised and updated edition of the best-selling book A Leader's Guide to Storytelling shows how storytelling is one of the few ways to handle the most important and difficult challenges of leadership: sparking action, getting people to work together, and leading people into the future. Using myriad illustrative examples and filled with how-to techniques, this book clearly explains how you can learn to tell the right story at the right time. Stephen Denning has won awards from Financial Times, The Innovation Book Club, and 800-CEO-READ The book on leadership storytelling shows how successful leaders use stories to get their ideas across and spark enduring enthusiasm for change Stephen Denning offers a hands-on guide to unleash the power of the business narrative.

Know Your Story and Lead with It

2009-08-17 Religion

Author : Richard L. Hester
Release : 2009-08-17
Genre : Religion
Kind : eBook
Book Rating : 663/5 ( reviews)

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Book Synopsis Know Your Story and Lead with It by : Richard L. Hester

Download or read book Know Your Story and Lead with It written by Richard L. Hester. This book was released on 2009-08-17. Available in PDF, EPUB and Kindle. Book excerpt: Knowing your story is an essential component of effective leadership, but finding your story among the myriad narratives that fill your life isn't a simple task. Richard L. Hester and Kelli Walker-Jones have offered a path to finding your own story amid the powerful family and cultural narratives that may be obscuring your vision. The aim of this book is to show leaders how to explore their story of reality, tell it to other group members, and consider how it can be used as a resource for leadership. This narrative perspective holds that because there's always more than one story about a situation, we have choices about which story we will embrace. After more than six years working with groups of clergy, the authors have woven these stories together to create the fabric that is the backdrop of narrative clergy leadership. The book is an account of their pilgrimage. As you read you will have a sense that this is your pilgrimage, and it will encourage you into narrative ventures of your own.

Finding Our Story

2010-01-31 Religion

Author : Larry A. Golemon
Release : 2010-01-31
Genre : Religion
Kind : eBook
Book Rating : 248/5 ( reviews)

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Book Synopsis Finding Our Story by : Larry A. Golemon

Download or read book Finding Our Story written by Larry A. Golemon. This book was released on 2010-01-31. Available in PDF, EPUB and Kindle. Book excerpt: Helping a community of faith 're-vision' its personal and collective narratives is one of the greatest leadership challenges of the age. In Finding Our Story, Larry Golemon, lead researcher of the Alban Institute's Narrative Leadership in Ministry project, has assembled essays by congregational consultants who use the power of story to help congregations heal, strengthen, and reinvent themselves. These consultants describe how narrative therapy works, explore its promise and its challenges, and share the practical wisdom of their own experiences along with their favorite models of narrative change to show how congregations can be transformed by reauthoring the operative stories they live by

The Secret Language of Leadership

2011-01-07 Business & Economics

Author : Stephen Denning
Release : 2011-01-07
Genre : Business & Economics
Kind : eBook
Book Rating : 370/5 ( reviews)

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Book Synopsis The Secret Language of Leadership by : Stephen Denning

Download or read book The Secret Language of Leadership written by Stephen Denning. This book was released on 2011-01-07. Available in PDF, EPUB and Kindle. Book excerpt: The book introduces the concept of narrative intelligencean ability to understand and act and react agilely in the quicksilver world of interacting narratives. It shows why this is key to the central task of leadership, what its dimensions are, and how you can measure it. The books lucid explanations, vivid examples and practical tips are essential reading for CEOs, managers, change agents, marketers, salespersons, brand managers, politicians, teachers, parentsanyone who is setting out to the change the world.

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Leading the Narrative

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