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Language, Symbols, and the Media

2017-07-12 Social Science
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Release : 2017-07-12
Genre : Social Science
Kind : eBook
Book Rating : 764/5 ( reviews)

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Book Synopsis Language, Symbols, and the Media by : Robert E., Jr. Denton

Download or read book Language, Symbols, and the Media written by Robert E., Jr. Denton. This book was released on 2017-07-12. Available in PDF, EPUB and Kindle. Book excerpt: The terrorist attacks of September 11, 2001 created a new political landscape and a new era of warfare. Language, Symbols, and the Media, now in paperback, offers insights into the impact and influence of 9/11 upon our cultural, social, and political life. The book opens with an introductory chapter on communications, media language, and visual symbolism in the immediate wake of the attacks. The second chapter considers the challenge to religious pluralism, analyzing the grounds for the immediate backlash against Islam. Chapter 3 reviews several crucial historical and contemporary Supreme Court rulings relevant to the limitations of free speech in times of war and national crises. The consideration of First Amendment rights is continued in chapter 4, which places the Patriot Act in historical context by comparing the legislation and its interpretation of it to other legislation passed in response to past American crises. The immediate aftermath of the attacks witnessed many calls for an end to "the age of irony" and a return to "traditional values." Chapter 5 considers some contrarian responses and analyzes the impact of irony as a rhetorical device in American culture. The unifying role of sport in the post-9/11 healing process in America is examined in chapter 6. Chapter 7 examines the reactions and responses of young adults to the events of 9/11 one year later. Chapter 8 demonstrates how politicians received a public "makeover" of their careers. Chapter 9 explores the impact of 9/11 on the rhetoric of advertising, while chapter 10 focuses more closely on how it affected the tourism industry. A concluding chapter examines several instances of media self-censorship and its implications for the policymaking process during times of crisis. This volume will be of interest to cultural studies specialists, sociologists, journalists, political scientists, historians, as well as general readers.

The Role of Language and Symbols in Promotional Strategies and Marketing Schemes

2018-09-28 Business & Economics
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Release : 2018-09-28
Genre : Business & Economics
Kind : eBook
Book Rating : 792/5 ( reviews)

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Book Synopsis The Role of Language and Symbols in Promotional Strategies and Marketing Schemes by : Epure, Manuela

Download or read book The Role of Language and Symbols in Promotional Strategies and Marketing Schemes written by Epure, Manuela. This book was released on 2018-09-28. Available in PDF, EPUB and Kindle. Book excerpt: In the increasingly competitive global market, successful and meaningful intercultural advertising plays a key role in reaching out to consumers from diverse language and cultural backgrounds. Therefore, it is crucial for individuals and businesses to be able to navigate the field of marketing communications to cut through the noise in a consumerist society to persuade their target audience. The Role of Language and Symbols in Promotional Strategies and Marketing Schemes provides emerging research exploring the theoretical and practical aspects of the power of words and symbols used in promotional strategies and marketing schemes. Featuring coverage on a broad range of topics such as shock advertising, branding, and celebrity endorsement, this book is ideally designed for marketers, managers, business professionals, academicians, researchers, and graduate-level students seeking current research on the use of language and symbols in marketing tactics.

Language, Symbols, and the Media

2017 Electronic books
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Release : 2017
Genre : Electronic books
Kind : eBook
Book Rating : 601/5 ( reviews)

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Book Synopsis Language, Symbols, and the Media by : Robert E. Denton (Jr.)

Download or read book Language, Symbols, and the Media written by Robert E. Denton (Jr.). This book was released on 2017. Available in PDF, EPUB and Kindle. Book excerpt: "The terrorist attacks of September 11, 2001 created a new political landscape and a new era of warfare. Language, Symbols, and the Media, now in paperback, offers insights into the impact and influence of 9/11 upon our cultural, social, and political life. The book opens with an introductory chapter on communications, media language, and visual symbolism in the immediate wake of the attacks. The second chapter considers the challenge to religious pluralism, analyzing the grounds for the immediate backlash against Islam. Chapter 3 reviews several crucial historical and contemporary Supreme Court rulings relevant to the limitations of free speech in times of war and national crises. The consideration of First Amendment rights is continued in chapter 4, which places the Patriot Act in historical context by comparing the legislation and its interpretation of it to other legislation passed in response to past American crises. The immediate aftermath of the attacks witnessed many calls for an end to "the age of irony" and a return to "traditional values." Chapter 5 considers some contrarian responses and analyzes the impact of irony as a rhetorical device in American culture. The unifying role of sport in the post-9/11 healing process in America is examined in chapter 6. Chapter 7 examines the reactions and responses of young adults to the events of 9/11 one year later. Chapter 8 demonstrates how politicians received a public "makeover" of their careers. Chapter 9 explores the impact of 9/11 on the rhetoric of advertising, while chapter 10 focuses more closely on how it affected the tourism industry. A concluding chapter examines several instances of media self-censorship and its implications for the policymaking process during times of crisis. This volume will be of interest to cultural studies specialists, sociologists, journalists, political scientists, historians, as well as general readers."--Provided by publisher.

Communication in History

2018-09-03 Language Arts & Disciplines
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Release : 2018-09-03
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 320/5 ( reviews)

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Book Synopsis Communication in History by : Peter Urquhart

Download or read book Communication in History written by Peter Urquhart. This book was released on 2018-09-03. Available in PDF, EPUB and Kindle. Book excerpt: Now in its 7th edition, Communication in History reveals how media has been influential in both maintaining social order and as powerful agents of change. Thirty-eight contributions from a wide range of voices offer instructors the opportunity to customize their courses while challenging students to build upon their own knowledge and skill sets. From stone-age symbols and early writing to the Internet and social media, readers are introduced to an expansive, intellectually enlivening study of the relationship between human history and communication media.

Language, Symbols, and the Media

2017-10-12
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Release : 2017-10-12
Genre :
Kind : eBook
Book Rating : 891/5 ( reviews)

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Book Synopsis Language, Symbols, and the Media by : ROBERT E. DENTON (JR.)

Download or read book Language, Symbols, and the Media written by ROBERT E. DENTON (JR.). This book was released on 2017-10-12. Available in PDF, EPUB and Kindle. Book excerpt: The terrorist attacks of September 11, 2001 created a new political landscape and a new era of warfare. Language, Symbols, and the Media, now in paperback, offers insights into the impact and influence of 9/11 upon our cultural, social, and political life. The book opens with an introductory chapter on communications, media language, and visual symbolism in the immediate wake of the attacks. The second chapter considers the challenge to religious pluralism, analyzing the grounds for the immediate backlash against Islam. Chapter 3 reviews several crucial historical and contemporary Supreme Court rulings relevant to the limitations of free speech in times of war and national crises. The consideration of First Amendment rights is continued in chapter 4, which places the Patriot Act in historical context by comparing the legislation and its interpretation of it to other legislation passed in response to past American crises. The immediate aftermath of the attacks witnessed many calls for an end to "the age of irony" and a return to "traditional values." Chapter 5 considers some contrarian responses and analyzes the impact of irony as a rhetorical device in American culture. The unifying role of sport in the post-9/11 healing process in America is examined in chapter 6. Chapter 7 examines the reactions and responses of young adults to the events of 9/11 one year later. Chapter 8 demonstrates how politicians received a public "makeover" of their careers. Chapter 9 explores the impact of 9/11 on the rhetoric of advertising, while chapter 10 focuses more closely on how it affected the tourism industry. A concluding chapter examines several instances of media self-censorship and its implications for the policymaking process during times of crisis. This volume will be of interest to cultural studies specialists, sociologists, journalists, political scientists, historians, as well as general readers.

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