Share

In Data We Trust

2012-08-02 Business & Economics
Download In Data We Trust PDF Online Free

Author :
Release : 2012-08-02
Genre : Business & Economics
Kind : eBook
Book Rating : 539/5 ( reviews)

GET EBOOK


Book Synopsis In Data We Trust by : Lars Luck

Download or read book In Data We Trust written by Lars Luck. This book was released on 2012-08-02. Available in PDF, EPUB and Kindle. Book excerpt: Is it really possible for credit card companies to predict a divorce long before the couple in question know the end is nigh? Absolutely. All the information the companies need is already at their fingertips. The days of marketing professionals relying on 'gut feeling' are long gone, and intelligently analysed data streams make forecasting customer behaviour straightforward. As businesses all over the world fight hard and long for customer spend, it's the ones who transform data into smart data that will win the day, as data-crunch pioneers such as Google, Amazon and WalMart have shown. Written by a team of experienced marketing experts this enlightening book describes the revolutionary change in the marketing environment in recent years, provides fascinating case studies and gives indispensable advice on smart use of customer data. It is an essential read not only for every marketing professional but everyone wondering what happens to their personal information once it's 'out there'.

Info We Trust

2019-01-03 Computers
Download Info We Trust PDF Online Free

Author :
Release : 2019-01-03
Genre : Computers
Kind : eBook
Book Rating : 905/5 ( reviews)

GET EBOOK


Book Synopsis Info We Trust by : RJ Andrews

Download or read book Info We Trust written by RJ Andrews. This book was released on 2019-01-03. Available in PDF, EPUB and Kindle. Book excerpt: How do we create new ways of looking at the world? Join award-winning data storyteller RJ Andrews as he pushes beyond the usual how-to, and takes you on an adventure into the rich art of informing. Creating Info We Trust is a craft that puts the world into forms that are strong and true. It begins with maps, diagrams, and charts — but must push further than dry defaults to be truly effective. How do we attract attention? How can we offer audiences valuable experiences worth their time? How can we help people access complexity? Dark and mysterious, but full of potential, data is the raw material from which new understanding can emerge. Become a hero of the information age as you learn how to dip into the chaos of data and emerge with new understanding that can entertain, improve, and inspire. Whether you call the craft data storytelling, data visualization, data journalism, dashboard design, or infographic creation — what matters is that you are courageously confronting the chaos of it all in order to improve how people see the world. Info We Trust is written for everyone who straddles the domains of data and people: data visualization professionals, analysts, and all who are enthusiastic for seeing the world in new ways. This book draws from the entirety of human experience, quantitative and poetic. It teaches advanced techniques, such as visual metaphor and data transformations, in order to create more human presentations of data. It also shows how we can learn from print advertising, engineering, museum curation, and mythology archetypes. This human-centered approach works with machines to design information for people. Advance your understanding beyond by learning from a broad tradition of putting things “in formation” to create new and wonderful ways of opening our eyes to the world. Info We Trust takes a thoroughly original point of attack on the art of informing. It builds on decades of best practices and adds the creative enthusiasm of a world-class data storyteller. Info We Trust is lavishly illustrated with hundreds of original compositions designed to illuminate the craft, delight the reader, and inspire a generation of data storytellers.

Machines We Trust

2021-08-24 Computers
Download Machines We Trust PDF Online Free

Author :
Release : 2021-08-24
Genre : Computers
Kind : eBook
Book Rating : 099/5 ( reviews)

GET EBOOK


Book Synopsis Machines We Trust by : Marcello Pelillo

Download or read book Machines We Trust written by Marcello Pelillo. This book was released on 2021-08-24. Available in PDF, EPUB and Kindle. Book excerpt: Experts from disciplines that range from computer science to philosophy consider the challenges of building AI systems that humans can trust. Artificial intelligence-based algorithms now marshal an astonishing range of our daily activities, from driving a car ("turn left in 400 yards") to making a purchase ("products recommended for you"). How can we design AI technologies that humans can trust, especially in such areas of application as law enforcement and the recruitment and hiring process? In this volume, experts from a range of disciplines discuss the ethical and social implications of the proliferation of AI systems, considering bias, transparency, and other issues. The contributors, offering perspectives from computer science, engineering, law, and philosophy, first lay out the terms of the discussion, considering the "ethical debts" of AI systems, the evolution of the AI field, and the problems of trust and trustworthiness in the context of AI. They go on to discuss specific ethical issues and present case studies of such applications as medicine and robotics, inviting us to shift the focus from the perspective of a "human-centered AI" to that of an "AI-decentered humanity." Finally, they consider the future of AI, arguing that, as we move toward a hybrid society of cohabiting humans and machines, AI technologies can become humanity's allies.

In AI We Trust

2021-08-19 Science
Download In AI We Trust PDF Online Free

Author :
Release : 2021-08-19
Genre : Science
Kind : eBook
Book Rating : 823/5 ( reviews)

GET EBOOK


Book Synopsis In AI We Trust by : Helga Nowotny

Download or read book In AI We Trust written by Helga Nowotny. This book was released on 2021-08-19. Available in PDF, EPUB and Kindle. Book excerpt: One of the most persistent concerns about the future is whether it will be dominated by the predictive algorithms of AI – and, if so, what this will mean for our behaviour, for our institutions and for what it means to be human. AI changes our experience of time and the future and challenges our identities, yet we are blinded by its efficiency and fail to understand how it affects us. At the heart of our trust in AI lies a paradox: we leverage AI to increase our control over the future and uncertainty, while at the same time the performativity of AI, the power it has to make us act in the ways it predicts, reduces our agency over the future. This happens when we forget that that we humans have created the digital technologies to which we attribute agency. These developments also challenge the narrative of progress, which played such a central role in modernity and is based on the hubris of total control. We are now moving into an era where this control is limited as AI monitors our actions, posing the threat of surveillance, but also offering the opportunity to reappropriate control and transform it into care. As we try to adjust to a world in which algorithms, robots and avatars play an ever-increasing role, we need to understand better the limitations of AI and how their predictions affect our agency, while at the same time having the courage to embrace the uncertainty of the future.

In Schools We Trust

2003-08-01 Education
Download In Schools We Trust PDF Online Free

Author :
Release : 2003-08-01
Genre : Education
Kind : eBook
Book Rating : 513/5 ( reviews)

GET EBOOK


Book Synopsis In Schools We Trust by : Deborah Meier

Download or read book In Schools We Trust written by Deborah Meier. This book was released on 2003-08-01. Available in PDF, EPUB and Kindle. Book excerpt: We are in an era of radical distrust of public education. Increasingly, we turn to standardized tests and standardized curricula-now adopted by all fifty states-as our national surrogates for trust. Legendary school founder and reformer Deborah Meier believes fiercely that schools have to win our faith by showing they can do their job. But she argues just as fiercely that standardized testing is precisely the wrong way to that end. The tests themselves, she argues, cannot give the results they claim. And in the meantime, they undermine the kind of education we actually want. In this multilayered exploration of trust and schools, Meier critiques the ideology of testing and puts forward a different vision, forged in the success stories of small public schools she and her colleagues have created in Boston and New York. These nationally acclaimed schools are built, famously, around trusting teachers-and students and parents-to use their own judgment. Meier traces the enormous educational value of trust; the crucial and complicated trust between parents and teachers; how teachers need to become better judges of each others' work; how race and class complicate trust at all levels; and how we can begin to 'scale up' from the kinds of successes she has created.

You may also like...