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How to Ask Survey Questions

2003 Social Science
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Release : 2003
Genre : Social Science
Kind : eBook
Book Rating : 798/5 ( reviews)

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Book Synopsis How to Ask Survey Questions by : Arlene Fink

Download or read book How to Ask Survey Questions written by Arlene Fink. This book was released on 2003. Available in PDF, EPUB and Kindle. Book excerpt: Intended at helping readers prepare and use reliable and valid survey questions, this title shows readers how to: ask valid and reliable questions for the context; determine whether to use open or closed questions; and, choose the right type of measurement (categorical, nominal or ordinal) for responses to survey questions.

Designing Quality Survey Questions

2018-05-24 Social Science
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Release : 2018-05-24
Genre : Social Science
Kind : eBook
Book Rating : 568/5 ( reviews)

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Book Synopsis Designing Quality Survey Questions by : Sheila B. Robinson

Download or read book Designing Quality Survey Questions written by Sheila B. Robinson. This book was released on 2018-05-24. Available in PDF, EPUB and Kindle. Book excerpt: Surveys are a cornerstone of social and behavioral research, and with the use of web-based tools, surveys have become an easy and inexpensive means of gathering data. But how researchers ask a question can dramatically influence the answers they receive. Sheila B. Robinson and Kimberly Firth Leonard’s Designing Quality Survey Questions shows readers how to craft high quality, precisely-worded survey questions that will elicit rich, nuanced, and ultimately useful data to help answer their research or evaluation questions. The authors address challenges such as crafting demographic questions, designing questions that keep respondents engaged and avoid survey fatigue, web-based survey formats, culturally-responsive survey design, and factors that influence survey responses. Additionally, “Stories from the Field” features provide real world experiences from practitioners who share lessons learned about survey design, and end-of-chapter exercises and discussion questions allow readers to apply the information they’ve learned.

Asking Questions

2015-08-07 Business & Economics
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Release : 2015-08-07
Genre : Business & Economics
Kind : eBook
Book Rating : 769/5 ( reviews)

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Book Synopsis Asking Questions by : Norman M. Bradburn

Download or read book Asking Questions written by Norman M. Bradburn. This book was released on 2015-08-07. Available in PDF, EPUB and Kindle. Book excerpt: Since it was first published more than twenty-five years ago, Asking Questions has become a classic guide for designing questionnaires3⁄4the most widely used method for collecting information about people?s attitudes and behavior. An essential tool for market researchers advertisers, pollsters, and social scientists, this thoroughly updated and definitive work combines time-proven techniques with the most current research, findings, and methods. The book presents a cognitive approach to questionnaire design and includes timely information on the Internet and electronic resources. Comprehensive and concise, Asking Questions can be used to design questionnaires for any subject area, whether administered by telephone, online, mail, in groups, or face-to-face. The book describes the design process from start to finish and is filled with illustrative examples from actual surveys.

Improving Survey Questions

1995-07-21 Reference
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Release : 1995-07-21
Genre : Reference
Kind : eBook
Book Rating : 838/5 ( reviews)

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Book Synopsis Improving Survey Questions by : Floyd J. Fowler

Download or read book Improving Survey Questions written by Floyd J. Fowler. This book was released on 1995-07-21. Available in PDF, EPUB and Kindle. Book excerpt: Questions as Measures An Overview Designing Questions to Gather Factual Data Questions to Measure Subjective States Some General Rules for Designing Good Survey Instruments Presurvey Evaluation of Questions Assessing the Validity of Survey Questions Question Design and Evaluation Issues in Perspective.

Conducting Online Surveys

2012 Computers
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Release : 2012
Genre : Computers
Kind : eBook
Book Rating : 257/5 ( reviews)

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Book Synopsis Conducting Online Surveys by : Valerie M. Sue

Download or read book Conducting Online Surveys written by Valerie M. Sue. This book was released on 2012. Available in PDF, EPUB and Kindle. Book excerpt: This book addresses the needs of researchers who want to conduct surveys online. Issues discussed include sampling from online populations, developing online and mobile questionnaires, and administering electronic surveys, are unique to digital surveys. Others, like creating reliable and valid survey questions, data analysis strategies, and writing the survey report, are common to all survey environments. This single resource captures the particulars of conducting digital surveys from start to finish

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