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Hands-on Guide to Creating Flash Advertising

2008 Art
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Author :
Release : 2008
Genre : Art
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Hands-on Guide to Creating Flash Advertising by : Jason Fincanon

Download or read book Hands-on Guide to Creating Flash Advertising written by Jason Fincanon. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt: Create awe-inspiring, mind-blowing Flash ads and microsites that engage consumers and demonstrate their worth to clients. The Hands-On Guide to Creating Flash Advertising delivers the nuts and bolts of the development process from initial design conception to ad completion. You'll learn the best practices for: * Mastering the myriad of ad specs, deadlines, quality and version control issues * Creating ads that balance campaign goals with design constraints * Preparing and building ads with team and QC standards * Using forms and data in ads without file bloat * File optimization techniques for swf files * 3rd party rich media technologies that transcend the 30k banner * Trafficking and tracking ads for impressions, interactions, clicks, and conversions * Using ActionScript to save development time and implement team standards Published projects developed with the practices and AS code presented in the book are available on the companion website http://www.flashadbook.com

Creating Flash Advertising

2012-07-26 Art
Download Creating Flash Advertising PDF Online Free

Author :
Release : 2012-07-26
Genre : Art
Kind : eBook
Book Rating : 131/5 ( reviews)

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Book Synopsis Creating Flash Advertising by : Jason Fincanon

Download or read book Creating Flash Advertising written by Jason Fincanon. This book was released on 2012-07-26. Available in PDF, EPUB and Kindle. Book excerpt: Create awe-inspiring, mind-blowing Flash ads and microsites that engage consumers and demonstrate their worth to clients. The Hands-On Guide to Creating Flash Advertising delivers the nuts and bolts of the development process from initial design conception to ad completion. You'll learn the best practices for: * Mastering the myriad of ad specs, deadlines, quality and version control issues * Creating ads that balance campaign goals with design constraints * Preparing and building ads with team and QC standards * Using forms and data in ads without file bloat * File optimization techniques for swf files * 3rd party rich media technologies that transcend the 30k banner * Trafficking and tracking ads for impressions, interactions, clicks, and conversions * Using ActionScript to save development time and implement team standards Published projects developed with the practices and AS code presented in the book are available on the companion website http://www.flashadbook.com

Creating Flash Advertising

2012-07-26 Art
Download Creating Flash Advertising PDF Online Free

Author :
Release : 2012-07-26
Genre : Art
Kind : eBook
Book Rating : 14X/5 ( reviews)

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Book Synopsis Creating Flash Advertising by : Jason Fincanon

Download or read book Creating Flash Advertising written by Jason Fincanon. This book was released on 2012-07-26. Available in PDF, EPUB and Kindle. Book excerpt: Create awe-inspiring, mind-blowing Flash ads and microsites that engage consumers and demonstrate their worth to clients. The Hands-On Guide to Creating Flash Advertising delivers the nuts and bolts of the development process from initial design conception to ad completion. You'll learn the best practices for: * Mastering the myriad of ad specs, deadlines, quality and version control issues * Creating ads that balance campaign goals with design constraints * Preparing and building ads with team and QC standards * Using forms and data in ads without file bloat * File optimization techniques for swf files * 3rd party rich media technologies that transcend the 30k banner * Trafficking and tracking ads for impressions, interactions, clicks, and conversions * Using ActionScript to save development time and implement team standards Published projects developed with the practices and AS code presented in the book are available on the companion website http://www.flashadbook.com

Hands-On Guide to Flash Video

2007-05-02 Language Arts & Disciplines
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Release : 2007-05-02
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 339/5 ( reviews)

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Book Synopsis Hands-On Guide to Flash Video by : Stefan Richter

Download or read book Hands-On Guide to Flash Video written by Stefan Richter. This book was released on 2007-05-02. Available in PDF, EPUB and Kindle. Book excerpt: The Hands-On Guide to Flash Video is a professional reference book written by industry experts that are currently helping professionals produce Web video and implement Flash Media Server. This book covers Flash Video production from soup to nuts, beginning with how to configure your camcorder and ending to advanced server techniques like bandwidth detection and FMS logging and reporting. Real word lessons from case studies of successful Flash Video deployments are also included. Supplemental files located at: www.flashvideobook.com By reading this book, you'll learn to: * Shoot high quality video for streaming * Choose the best encoder and encoding techniques for producing Flash Video * Deploy Flash Video via progressive download or via the Flash Media Server. * Create and light a compression friendly set * Deinterlace and preprocess your video prior to encoding * Choose encoding parameters like data rate, resolution and frame rate * Optimize encoding with Sorenson Squeeze, Flix Pro and the Adobe Flash Video Encoder * Shoot and produce chromakey video for alpha channel delivery * Customize a Flash player via skinning, and use Cue Points for navigation * Setup, install, and maintain Flash Media Server

Creating Flash Advertising

2012 Flash (Computer file)
Download Creating Flash Advertising PDF Online Free

Author :
Release : 2012
Genre : Flash (Computer file)
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Creating Flash Advertising by : Jason Fincanon

Download or read book Creating Flash Advertising written by Jason Fincanon. This book was released on 2012. Available in PDF, EPUB and Kindle. Book excerpt: Create awe-inspiring, mind-blowing Flash ads and microsites that engage consumers and demonstrate their worth to clients. The Hands-On Guide to Creating Flash Advertising delivers the nuts and bolts of the development process from initial design conception to ad completion. You'll learn the best practices for: * Mastering the myriad of ad specs, deadlines, quality and version control issues * Creating ads that balance campaign goals with design constraints * Preparing and building ads with team and QC standards * Using forms and data in ads without file bloat * File optimization techniques for swf files * 3rd party rich media technologies that transcend the 30k banner * Trafficking and tracking ads for impressions, interactions, clicks, and conversions * Using ActionScript to save development time and implement team standards Published projects developed with the practices and AS code presented in the book are available on the companion website http://www.flashadbook.com.

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