Author : Chris Bilton
Release : 2014-01-01
Genre : Business & Economics
Kind : eBook
Book Rating : 972/5 ( reviews)
Book Synopsis Handbook of Management and Creativity by : Chris Bilton
Download or read book Handbook of Management and Creativity written by Chris Bilton. This book was released on 2014-01-01. Available in PDF, EPUB and Kindle. Book excerpt: 'In many organisations creativity is so often seen as the preserve of a small number of people with "artistic temperaments" but in my experience all sorts of people have creative abilities which can be used to the benefit of a "creative" organisation. The task of a manager is to find ways of exploiting this. This Handbook provides the reader with insights to help them and others to promote the kind of creativity that adds real value.' - Greg Dyke, Chair, British Film Institute; Chair, Football Association; Chancellor, University of York, UK and Director-General of the BBC 2000-2004