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Greentailing and Other Revolutions in Retail

2008-09-22 Business & Economics
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Release : 2008-09-22
Genre : Business & Economics
Kind : eBook
Book Rating : 582/5 ( reviews)

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Book Synopsis Greentailing and Other Revolutions in Retail by : Neil Z. Stern

Download or read book Greentailing and Other Revolutions in Retail written by Neil Z. Stern. This book was released on 2008-09-22. Available in PDF, EPUB and Kindle. Book excerpt: An introduction to greentailing and the five other biggest trends in the retail business In their newest book on retailing, authors Stern and Ander examine the revolutions occurring in the retail marketplace, with particular emphasis on the influential green trend in retailing, or Greentailing. Greentailing is capitalizing on the huge and growing demand for organic, sustainable and wellness-related products. As it evolves, greentailing will force both suppliers and retailers alike in every category to take notice. Leading edge greentailers like Whole Foods and Wal*Mart continue to grow and innovate at rates much faster than traditional competitors, and are forcing competitive responses. The authors explain how any retail store or manufacturer can implement these ideas and raise profits, using case studies from successful greentailers. In addition to greentailing, the book examines five other top retail trends: Demographic Shifts Provide Retail Opportunities Moving Up the Ladder—Growth of Experiential Retailing—How to Drive Sales and Profits Beyond Price Getting Outside the Box—New Ways to Reach the Consumer—The Growth of Non-Store Retailing Selling Services, Not Just products Brands Going Retail—The Battle for Control of the Customer Very much a follow up to their first book, Winning at Retail: Developing a Sustained Model for Retail Success, Greentailing and Other Revolutions in Retail addresses all the latest trends in the retail industry and presents unbeatable advice on quickly responding to changes in customer demographics and competition. Retail is all about the customer, and as customers and their tastes change, this one-of-a-kind resource shows retailers and manufacturers how to keep up and innovate.

Greentailing and Other Revolutions in Retail

2009 Retail trade
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Release : 2009
Genre : Retail trade
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Greentailing and Other Revolutions in Retail by :

Download or read book Greentailing and Other Revolutions in Retail written by . This book was released on 2009. Available in PDF, EPUB and Kindle. Book excerpt:

Retail Buying

2012-07-17 Design
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Release : 2012-07-17
Genre : Design
Kind : eBook
Book Rating : 771/5 ( reviews)

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Book Synopsis Retail Buying by : Richard Clodfelter

Download or read book Retail Buying written by Richard Clodfelter. This book was released on 2012-07-17. Available in PDF, EPUB and Kindle. Book excerpt: Retail Buying: From Basics to Fashion, 4th Edition is a comprehensive text that provides students with the skills and savvy needed to become successful buyers in all areas of retail. With an emphasis on developing a buying strategy, its simple and straightforward approach presents step-by-step instructions for typical buying tasks, such as identifying and understanding potential customers, creating a six-month merchandising plan, and developing sales forecasts. A vast array of activities, drawn from real-world merchandising examples and incorporating current trends, offer readers the opportunity to apply these skills as they would in a professional environment.

Strategic Retail Management

2016-10-07 Business & Economics
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Release : 2016-10-07
Genre : Business & Economics
Kind : eBook
Book Rating : 830/5 ( reviews)

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Book Synopsis Strategic Retail Management by : Joachim Zentes

Download or read book Strategic Retail Management written by Joachim Zentes. This book was released on 2016-10-07. Available in PDF, EPUB and Kindle. Book excerpt: This book is devoted to the dynamic development of retailing. The focus is on various strategy concepts adopted by retailing companies and their implementation in practice. This is not a traditional textbook or collection of case studies; it aims to demonstrate the complex and manifold questions of retail management in the form of twenty lessons, where each lesson provides a thematic overview of key issues and illustrates them via a comprehensive case study. The examples are all internationally known retail companies, to facilitate an understanding of what is involved in strategic retail management and illustrate best practices. In the third edition, all chapters were revised and updated. Two new chapters were added to treat topics like corporate social responsibility as well as marketing communication. All case studies were replaced by new ones to reflect the most recent developments. Well-known retail companies from different countries, like Tesco, Zalando, Hugo Boss, Carrefour, Amazon, Otto Group, are now used to illustrate particular aspects of retail management.

Eco-Business

2013-03-01 Business & Economics
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Release : 2013-03-01
Genre : Business & Economics
Kind : eBook
Book Rating : 073/5 ( reviews)

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Book Synopsis Eco-Business by : Peter Dauvergne

Download or read book Eco-Business written by Peter Dauvergne. This book was released on 2013-03-01. Available in PDF, EPUB and Kindle. Book excerpt: Two experts explain the consequences for the planet when corporations use sustainability as a business tool. McDonald's promises to use only beef, coffee, fish, chicken, and cooking oil obtained from sustainable sources. Coca-Cola promises to achieve water neutrality. Unilever seeks to achieve 100 percent sustainable agricultural sourcing by 2020. Walmart has pledged to become carbon neutral. Big-brand companies seem to be making commitments that go beyond the usual “greenwashing” efforts undertaken largely for public-relations purposes. In Eco-Business, Peter Dauvergne and Jane Lister examine this new corporate embrace of sustainability, its actual accomplishments, and the consequences for the environment. For many leading-brand companies, these corporate sustainability efforts go deep, reorienting central operations and extending through global supply chains. Yet, as Dauvergne and Lister point out, these companies are doing this not for the good of the planet but for their own profits and market share in a volatile, globalized economy. They are using sustainability as a business tool. Dauvergne and Lister show that the eco-efficiencies achieved by big-brand companies limit the potential for finding deeper solutions to pressing environmental problems and reinforce runaway consumption. Eco-business promotes the sustainability of big business, not the sustainability of life on Earth.

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