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Franchising in America

2017-12-15 Business & Economics
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Release : 2017-12-15
Genre : Business & Economics
Kind : eBook
Book Rating : 086/5 ( reviews)

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Book Synopsis Franchising in America by : Thomas S. Dicke

Download or read book Franchising in America written by Thomas S. Dicke. This book was released on 2017-12-15. Available in PDF, EPUB and Kindle. Book excerpt: Using a series of case studies from five industries, Dicke analyzes franchising, a marketing system that combines large and small firms into a single administrative unit, strengthening both in the process. He studies the franchise industry from the 1840s to the 1980s, closely examining the rights and obligations of both the parent company and the franchise owner. Originally published in 1992. A UNC Press Enduring Edition -- UNC Press Enduring Editions use the latest in digital technology to make available again books from our distinguished backlist that were previously out of print. These editions are published unaltered from the original, and are presented in affordable paperback formats, bringing readers both historical and cultural value.

Franchising Dreams

2004-04 Business & Economics
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Release : 2004-04
Genre : Business & Economics
Kind : eBook
Book Rating : 918/5 ( reviews)

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Book Synopsis Franchising Dreams by : Peter M. Birkeland

Download or read book Franchising Dreams written by Peter M. Birkeland. This book was released on 2004-04. Available in PDF, EPUB and Kindle. Book excerpt: Franchises have become an ever-present feature of American life, both in our landscapes and our economics. Peter M. Birkeland worked for three years in the front-line operations of franchise units for three companies, met with CEOs and executives, and attended countless trade shows, seminars, and expositions. Through this extensive fieldwork Birkeland not only discovered what makes franchisees succeed or fail, he uncovered the difficulties in running a business according to someone else's system and values. Bearing witness to a market flooded with fierce competitors and dependent on the inscrutable whims of consumers, he revealed the numerous challenges that franchisees face in making their businesses succeed. Book jacket.

Franchise: The Golden Arches in Black America

2020-01-07 History
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Release : 2020-01-07
Genre : History
Kind : eBook
Book Rating : 957/5 ( reviews)

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Book Synopsis Franchise: The Golden Arches in Black America by : Marcia Chatelain

Download or read book Franchise: The Golden Arches in Black America written by Marcia Chatelain. This book was released on 2020-01-07. Available in PDF, EPUB and Kindle. Book excerpt: WINNER • 2021 PULITZER PRIZE IN HISTORY Winner • 2022 James Beard Foundation Book Award [Writing] The “stunning” (David W. Blight) untold history of how fast food became one of the greatest generators of black wealth in America. Just as The Color of Law provided a vital understanding of redlining and racial segregation, Marcia Chatelain’s Franchise investigates the complex interrelationship between black communities and America’s largest, most popular fast food chain. Taking us from the first McDonald’s drive-in in San Bernardino to the franchise on Florissant Avenue in Ferguson, Missouri, in the summer of 2014, Chatelain shows how fast food is a source of both power—economic and political—and despair for African Americans. As she contends, fast food is, more than ever before, a key battlefield in the fight for racial justice.

Global Franchising Operations Management

2012 Business & Economics
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Release : 2012
Genre : Business & Economics
Kind : eBook
Book Rating : 143/5 ( reviews)

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Book Synopsis Global Franchising Operations Management by : Ilan Alon

Download or read book Global Franchising Operations Management written by Ilan Alon. This book was released on 2012. Available in PDF, EPUB and Kindle. Book excerpt: In this book, the world's leading expert on global franchising helps companies decide whether to franchise outside the United States, identify their best global opportunities, and understand the unique challenges of franchising in emerging ...

Street Smart Franchising

2011-05-01 Business & Economics
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Release : 2011-05-01
Genre : Business & Economics
Kind : eBook
Book Rating : 239/5 ( reviews)

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Book Synopsis Street Smart Franchising by : Joe Mathews

Download or read book Street Smart Franchising written by Joe Mathews. This book was released on 2011-05-01. Available in PDF, EPUB and Kindle. Book excerpt: Experienced franchisees and franchisors tell entrepreneurs what they need to know before they buy a franchise. Second edition includes a sample copy of the entire UFOC plus 40% new and updated examples. This straight-shooting franchise guide goes beyond the “how to” to teach potential franchisees what to expect when starting a franchise. Real life stories from the trenches illustrate how to cope with the difficulties a franchise presents. The author reveals the personality types most likely to succeed at franchising, and identifies entrepreneurial traits that may increase risk of failure. Plus, it takes an in-depth look at the research and investigation of a franchise, something glossed over in most franchise books.

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