Share

Fashion Trend Forecasting

2017-08-08 Design
Download Fashion Trend Forecasting PDF Online Free

Author :
Release : 2017-08-08
Genre : Design
Kind : eBook
Book Rating : 580/5 ( reviews)

GET EBOOK


Book Synopsis Fashion Trend Forecasting by : Gwyneth Holland

Download or read book Fashion Trend Forecasting written by Gwyneth Holland. This book was released on 2017-08-08. Available in PDF, EPUB and Kindle. Book excerpt: An understanding of trends is a fundamental skill for anyone working in the fashion industry. In this book Gwyneth Holland and Rae Jones look at how to produce a well-researched trend, from initial inspiration to concrete idea and, eventually, real product. Illustrated throughout with insights from practicing trend forecasters and industry insiders, it is an invaluable guide for fashion students and practitioners alike.

Fashion Trends

2021-01-14 Business & Economics
Download Fashion Trends PDF Online Free

Author :
Release : 2021-01-14
Genre : Business & Economics
Kind : eBook
Book Rating : 023/5 ( reviews)

GET EBOOK


Book Synopsis Fashion Trends by : Eundeok Kim

Download or read book Fashion Trends written by Eundeok Kim. This book was released on 2021-01-14. Available in PDF, EPUB and Kindle. Book excerpt: In a fast-moving global industry, how can anyone know what the next trend will be? Fashion Trends: Analysis and Forecasting offers a clear pathway into the theory and practice of forecasting fashion, using professional case studies to demonstrate each technique and concept. This revised edition includes an updated model of the fashion trend analysis and forecasting process and expanded coverage of social media, digital influencers, sustainability and social responsibility. There are also first-hand visual materials relating to forecasts from leading firms. With the rise of individualism and concern for the sustainable world, the authors also walk you through the 'end of fashion' and what comes next, including: recycled and upcycled fashion, garment rental, subscription services, the circular economy, transparency and traceability, and the role of forecasting in encouraging sustainable lifestyles. Key topics – The characteristics of an innovation – The influence of consumer groups – Long- and short-term fashion forecasting – Sociocultural factors and their influence on trends – Fashion professionals' roles in creating and supporting trends – Consumer and industry trends accelerating product innovation and diffusion – Changing trend forecasting formats – The influence of trend forecasting on business decisions

Fashion Trends

2013-05-09 Business & Economics
Download Fashion Trends PDF Online Free

Author :
Release : 2013-05-09
Genre : Business & Economics
Kind : eBook
Book Rating : 147/5 ( reviews)

GET EBOOK


Book Synopsis Fashion Trends by : Eundeok Kim

Download or read book Fashion Trends written by Eundeok Kim. This book was released on 2013-05-09. Available in PDF, EPUB and Kindle. Book excerpt: This text is designed to introduce undergraduate students to the central concepts of fashion trend analysis and forecasting. Exploring the roles of both consumers and industry personnel as product developers, gatekeepers, and promoters of fashion trends, the book demonstrates how and why forecasting is vital to successful product and brand development. Fashion Trends: Analysis and Forecasting covers a wide range of key topics, such as the impact of fashion consumption on the environment, economic development, and socio-cultural change, as well as the impact of social responsibility and the digital consumer on current fashion trends. Designed to aid teaching and learning, each chapter includes key words, summaries, engaging case studies, discussion questions, and suggested class activities. Using this book as a guide, students will develop an understanding of the process, methods, and influence of trend analysis and forecasting for the fashion business, and will be encouraged to think through the core issues creatively. An essential text for students of fashion and design.

The Fashion Forecasters

2018-03-08 Design
Download The Fashion Forecasters PDF Online Free

Author :
Release : 2018-03-08
Genre : Design
Kind : eBook
Book Rating : 159/5 ( reviews)

GET EBOOK


Book Synopsis The Fashion Forecasters by : Regina Lee Blaszczyk

Download or read book The Fashion Forecasters written by Regina Lee Blaszczyk. This book was released on 2018-03-08. Available in PDF, EPUB and Kindle. Book excerpt: The fashion business has been collecting and analyzing information about colors, fabrics, silhouettes, and styles since the 18th century - activities that have long been shrouded in mystery. The Fashion Forecasters is the first book to reveal the hidden history of color and trend forecasting and to explore its relevance to the fashion business of the past two centuries. It sheds light on trend forecasting in the industrial era, the profession's maturation during the modernist moment of the 20th century, and its continued importance in today's digital fast-fashion culture. Based on in-depth archival research and oral history interviews, The Fashion Forecasters examines the entrepreneurs, service companies, and consultants that have worked behind the scenes to connect designers and retailers to emerging fashion trends in Europe, North America, and Asia. Here you will read about the trend studios, color experts, and international trade fairs that formalized the prediction process in the modern era, and hear the voices of leading contemporary practitioners at international forecasting companies such as the Doneger Group in New York and WGSN in London. Probing the inner workings of the global fashion system, The Fashion Forecasters blends history, biography, and ethnography into a highly readable cultural narrative.

The Trend Forecaster's Handbook

2019-07-29 Business & Economics
Download The Trend Forecaster's Handbook PDF Online Free

Author :
Release : 2019-07-29
Genre : Business & Economics
Kind : eBook
Book Rating : 615/5 ( reviews)

GET EBOOK


Book Synopsis The Trend Forecaster's Handbook by : Martin Raymond

Download or read book The Trend Forecaster's Handbook written by Martin Raymond. This book was released on 2019-07-29. Available in PDF, EPUB and Kindle. Book excerpt: Sharp, in-depth and highly visual, this is the fully revised textbook and teaching aid for students, tutors and in-house learning and development teams keen to know more about the world of trends, forecasting, innovation thinking and strategic foresight. Designed and written as a practical ‘how to’ guide for design, marketing, brand and innovation studies students, updated chapters include the latest research and industry case studies on superforecasting, three horizon scanning, scenario planning, foresight framework building and the creation and running of your own trend and innovation sprints. Students also have a chance to mix and merge the worlds of forecasting with future studies as we look at how techniques and processes such as the Delphi Method, cross-impact analysis, futures wheels and backcasting are being used by next generation forecasters to expand the ways they map, assess and define the needs and behaviours of tomorrow’s consumers.

You may also like...