Essentials of Research Design and Methodology

2010-06-03 Psychology

Author : Geoffrey R. Marczyk
Release : 2010-06-03
Genre : Psychology
Kind : eBook
Book Rating : 532/5 ( reviews)

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Book Synopsis Essentials of Research Design and Methodology by : Geoffrey R. Marczyk

Download or read book Essentials of Research Design and Methodology written by Geoffrey R. Marczyk. This book was released on 2010-06-03. Available in PDF, EPUB and Kindle. Book excerpt: Master the essential skills for designing and conducting a successful research project Essentials of Research Design and Methodology contains practical information on how to design and conduct scientific research in the behavioral and social sciences. This accessible guide covers basic to advanced concepts in a clear, concrete, and readable style. The text offers students and practitioners in the behavioral sciences and related disciplines important insights into identifying research topics, variables, and methodological approaches. Data collection and assessment strategies, interpretation methods, and important ethical considerations also receive significant coverage in this user-friendly guide. Essentials of Research Design and Methodology is the only available resource to condense the wide-ranging topics of the field into a concise, accessible format for handy and quick reference. As part of the Essentials of Behavioral Science series, this book offers a thorough review of the most relevant topics in research design and methodology. Each concise chapter features numerous callout boxes highlighting key concepts, bulleted points, and extensive illustrative material, as well as "Test Yourself" questions that help you gauge and reinforce your grasp of the information covered.

Understanding Research Methods

2017-06-26 Psychology

Author : Mildred L. Patten
Release : 2017-06-26
Genre : Psychology
Kind : eBook
Book Rating : 388/5 ( reviews)

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Book Synopsis Understanding Research Methods by : Mildred L. Patten

Download or read book Understanding Research Methods written by Mildred L. Patten. This book was released on 2017-06-26. Available in PDF, EPUB and Kindle. Book excerpt: A perennial bestseller since 1997, this updated tenth edition of Understanding Research Methods provides a detailed overview of all the important concepts traditionally covered in a research methods class. It covers the principles of both qualitative and quantitative research, and how to interpret statistics without computations, so is suitable for all students regardless of their math background. The book is organized so that each concept is treated independently and can be used in any order without resulting in gaps in knowledge—allowing it to be easily and precisely adapted to any course. It uses lively examples on contemporary topics to stimulate students’ interest, and engages them by showing the relevance of research methods to their everyday lives. Numerous case studies and end-of-section exercises help students master the material and encourage classroom discussion. The text is divided into short, independent topic sections, making it easy for you to adapt the material to your own teaching needs and customize assignments to the aspect of qualitative or quantitative methods under study—helping to improve students’ comprehension and retention of difficult concepts. Additional online PowerPoint slides and test bank questions make this a complete resource for introducing students to research methods. New to this edition: New topic section on design decisions in research Additional material on production of knowledge and research methods Significant development of material on ethical considerations in research Fresh and contemporary examples from a wide variety of real, published research Topic-specific exercises at the end of each section now include suggestions for further steps researchers can take as they build their research project.

Essentials of Behavioral Research

1991 Political Science

Author : Robert Rosenthal
Release : 1991
Genre : Political Science
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Essentials of Behavioral Research by : Robert Rosenthal

Download or read book Essentials of Behavioral Research written by Robert Rosenthal. This book was released on 1991. Available in PDF, EPUB and Kindle. Book excerpt: This is an advanced undergraduate - or postgraduate - level text designed for courses in research methods and intermediate quantitative methods offered in departments of psychology, education, sociology and communication. Equally emphasizing the collection and analysis of research data, students should be able to plan an original study, collect and analyze data and report the results of the study in a professional manner.

The Essentials of Business Research Methods

2015-08-14 Business & Economics

Author : Joe F. Hair Jr.
Release : 2015-08-14
Genre : Business & Economics
Kind : eBook
Book Rating : 270/5 ( reviews)

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Book Synopsis The Essentials of Business Research Methods by : Joe F. Hair Jr.

Download or read book The Essentials of Business Research Methods written by Joe F. Hair Jr.. This book was released on 2015-08-14. Available in PDF, EPUB and Kindle. Book excerpt: Increasingly, managers must make decisions based on almost unlimited information. How can they navigate and organize this vast amount of data? Essentials of Business Research Methods provides research techniques for people who aren't data analysts. The authors offer a straightforward, hands-on approach to the vital managerial process of gathering and using data to make clear business decisions. They include critical topics, such as the increasing role of online research, ethical issues, data mining, customer relationship management, and how to conduct information-gathering activities more effectively in a rapidly changing business environment. This is the only text that includes a chapter on qualitative data analysis, and the coverage of quantitative data analysis is more extensive, and much easier to understand than in other texts. The book features a realistic continuing case throughout that enables students to see how business research information is used in the real world. It includes applied research examples in all chapters, as well as ethical dilemma mini cases, and exercises.

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