Ditch the Pitch

2014-01-14 Business & Economics

Author : Steve Yastrow
Release : 2014-01-14
Genre : Business & Economics
Kind : eBook
Book Rating : 371/5 ( reviews)

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Book Synopsis Ditch the Pitch by : Steve Yastrow

Download or read book Ditch the Pitch written by Steve Yastrow. This book was released on 2014-01-14. Available in PDF, EPUB and Kindle. Book excerpt: "Founder of business strategy consulting firm argues that customers are more persuaded by improvised conversations than scripted sales pitches. Presents techniques and practices for six habits people can learn to enable spontaneous conversations that persuade customers to say 'yes'"--

Chicken In

2016-12-14

Author : Leanne Wyvill
Release : 2016-12-14
Genre :
Kind : eBook
Book Rating : 833/5 ( reviews)

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Book Synopsis Chicken In by : Leanne Wyvill

Download or read book Chicken In written by Leanne Wyvill. This book was released on 2016-12-14. Available in PDF, EPUB and Kindle. Book excerpt: With over 150 experience and evidence-based practical tips for dealing with nerves, Chicken In - ditch the nerves and pitch the power will help you overcome your public speaking fears. It looks at the relationship between nervousness - the fear and hesitancy we feel when a pitching, presenting or other spotlight speaking occasion looms - and our power to change the experience for ourselves and our audience.

Brand Harmony

2010-05 Business & Economics

Author : Steve Yastrow
Release : 2010-05
Genre : Business & Economics
Kind : eBook
Book Rating : 823/5 ( reviews)

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Book Synopsis Brand Harmony by : Steve Yastrow

Download or read book Brand Harmony written by Steve Yastrow. This book was released on 2010-05. Available in PDF, EPUB and Kindle. Book excerpt: Brand Harmony presents a fresh and revealing approach to branding and explains how companies of all types and sizes can achieve dynamic results by orchestrating their customers' total experience. Brand Harmony is a breakthrough concept that aligns everyone in a company to deliver a powerful, harmonious message to customers.Full of common-sense wisdom, Brand Harmony dispels the myths about branding and shows how companies can successfully create Brand Harmony in the minds of their customers by aligning the entire organization to tell one cumulative story. Brand Harmony takes marketing beyond the marketing department by showing how people throughout an organization need to "be the brand" in order to create comprehensive, company-wide messages that customers will understand and believe. Brand Harmony includes 10 how-to exercises based on Yastrow's proven methods and real-life examples which walk the reader through each stage of the branding process.

30 Second Success

2020-01-15 Business & Economics

Author : Laura Templeton
Release : 2020-01-15
Genre : Business & Economics
Kind : eBook
Book Rating : 401/5 ( reviews)

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Book Synopsis 30 Second Success by : Laura Templeton

Download or read book 30 Second Success written by Laura Templeton. This book was released on 2020-01-15. Available in PDF, EPUB and Kindle. Book excerpt: After observing numerous successful, confident business owners fumble their way through introducing themselves, Laura Templeton decided she needed to do something about it. She believes no one should ever have to struggle to express who they are and how they serve their clients, and she set out to share her 30 Second Success formula.

The Ditch

2019-06-18 Fiction

Author : Herman Koch
Release : 2019-06-18
Genre : Fiction
Kind : eBook
Book Rating : 18X/5 ( reviews)

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Book Synopsis The Ditch by : Herman Koch

Download or read book The Ditch written by Herman Koch. This book was released on 2019-06-18. Available in PDF, EPUB and Kindle. Book excerpt: I played the scene back about ten times in my mind. First from start to finish, then from finish to start. In slow motion. Frame by frame. I tried to stop the action at the moment when my wife looked from me to the alderman. I corrected myself: avoided looking at the alderman. Robert Walter, popular mayor of Amsterdam, suspects his wife is cheating on him. Then Robert’s elderly parents tell him that they’re planning to end their lives. His father hints that it will be sooner rather than later, but he won’t say when. Alarmed, Robert starts to doubt himself and everyone around him, lost in increasingly panicked and paranoid trains of thought. But is it paranoia? Or is he actually seeing things clearly for the very first time? The Ditch shows how quickly even the most stable lives can be sabotaged by secrecy and suspicion—and humans’ masochistic urge to undermine ourselves. ‘Herman Koch is rapidly becoming one of my favourite writers. His three novels, taken together, are like a killer EP where every track kicks ass.’ Stephen King ‘Chilling, nasty, smart, shocking and unputdownable.’ Gillian Flynn on The Dinner ‘The Dinner is a riveting, compelling and deliciously uncomfortable read... both a punch to the guts and...a tonic. It clears the air. A wonderful book.’ Christos Tsiolkas ‘Blackly funny, full of sharp edges and hot issues, and compulsively readable. Verdict: feast on this.’ Herald Sun on The Dinner ‘The Dinner is a masterful, disturbing piece of theatre.’ Age/SMH

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