Author : Richard D. Robinson
Release : 1978
Genre : Business & Economics
Kind : eBook
Book Rating : 817/5 ( reviews)
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Book Synopsis International Business Management by : Richard D. Robinson
Download or read book International Business Management written by Richard D. Robinson. This book was released on 1978. Available in PDF, EPUB and Kindle. Book excerpt: Monograph intended as a guide to decision making in multinational enterprise management - covers marketing, sales and supply strategy (incl. Purchasing), labour relations and working conditions, selection of overseas managers, and discusses ownership, financing and foreign investment, legal aspects, control strategy and performance appraisal, and the role of the enterprise in government policy, etc. Flow charts, graphs, references and statistical tables.