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CUSTOMER SATISFACTION ON MOBILE PHONE SERVICES

2018-04-26 Education
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Release : 2018-04-26
Genre : Education
Kind : eBook
Book Rating : 439/5 ( reviews)

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Book Synopsis CUSTOMER SATISFACTION ON MOBILE PHONE SERVICES by : Dr. Sakru Ketavath

Download or read book CUSTOMER SATISFACTION ON MOBILE PHONE SERVICES written by Dr. Sakru Ketavath. This book was released on 2018-04-26. Available in PDF, EPUB and Kindle. Book excerpt: The booming revolution in Information Technology sector has pushed India's telecom market significantly. India has shown tremendous growth in the past few years in terms of cellular services. For the past few years consumers prefer wireless mode of telephone services to wire line services. As per the survey report made by Voice & Data by the end of October 2014, the number of mobile subscribers has increased from 957.61 million at the end of the September 2014 to 962.63 million at the end of the October, 2014.

Mobile Services in Retail and Their Influence on Customer Satisfaction

2014-04-15
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Release : 2014-04-15
Genre :
Kind : eBook
Book Rating : 243/5 ( reviews)

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Book Synopsis Mobile Services in Retail and Their Influence on Customer Satisfaction by : Joern Toellner

Download or read book Mobile Services in Retail and Their Influence on Customer Satisfaction written by Joern Toellner. This book was released on 2014-04-15. Available in PDF, EPUB and Kindle. Book excerpt: Master's Thesis from the year 2014 in the subject Business economics - Trade and Distribution, grade: 2,3, University of Applied Sciences Essen, language: English, comment: Folgende Themen werden behandelt: Megatrends / Mobile Marketing / Erfolgsfaktoren Mobile Marketing / Smartphone / Apps / Kundenzufriedenheit / Kano Modell / Fallbeispiele Applikationen: Mobile Messaging, Mobile Tagging - extended Packaging, Barcoo, Mobile Payment - Mobile Wallet, Starbucks, Augmented Reality / Mobile Kundenkarte - Payback, Shopkick, Datenschutz. Umfrage zum Thema: Welche Apps verwenden Kunden im Einzelhandel und unter welchen Voraussetzungen., abstract: Worldwide there is a strong growth in smartphone owners in comparison to previous years and the number of them will surpass the 1,4 billion mark worldwide by the end of 2013 (statista, 2013). Today, more than one third of world's population and more than 40 percent of Germany's population own a smartphone (GS1, 2013, 5, statista, 2013). Mobile phones and other mobiles are becoming part of our everyday life and are changing the way people manage it. They are the most used daily consumer good in the world and by this are becoming personal assistants that give users an always-connected and always-on lifestyle - a mobile lifestyle. Users are able to do everything from everywhere at any time with it: from doing business, communicating or playing interactive games to shopping. The increasing number of mobile devices and by this the anywhere accessibility of the Internet have an impact on the consumers' behavior in stationary stores. Customers do price checks with their smartphone, watching product videos or reading product reviews in the store and more often buy the desired product elsewhere. Retailers face the challenge of understanding how customers interact with their mobiles while shopping and take advantage of any opportunities to increase customer conversion and gain loyal customers (comscore, 2012). Customers expect m

An application of the American Customer Satisfaction Index Model (ACSIM) in the Nepalese Mobile Phone Sector

2016-05-02 Business & Economics
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Release : 2016-05-02
Genre : Business & Economics
Kind : eBook
Book Rating : 336/5 ( reviews)

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Book Synopsis An application of the American Customer Satisfaction Index Model (ACSIM) in the Nepalese Mobile Phone Sector by : Kaji Bahadur Dahal

Download or read book An application of the American Customer Satisfaction Index Model (ACSIM) in the Nepalese Mobile Phone Sector written by Kaji Bahadur Dahal. This book was released on 2016-05-02. Available in PDF, EPUB and Kindle. Book excerpt: Research Paper (postgraduate) from the year 2014 in the subject Business economics - Offline Marketing and Online Marketing, grade: B, Maastricht School of Management, course: MBA, language: English, abstract: Nepalese mobile phone market is one of the fast growing businesses with the penetration rate of at least 67.92% for GSM mobile services. Mobile phone providers have also been competing to offer dynamic services to customers. By doing this research, it is expected to offer inputs to enhance customer satisfaction with mobile services in Nepal. The term ‘customer satisfaction’ has become an emerging issue for academic research as business organizations recognize that customer satisfaction is the only way to win in the given tough competitive business world. The aim of this paper is to measure the antecedents and consequences of overall customer satisfaction with mobile services in Nepal. This study is probably the first of its kind in Nepal, which uses standard customer satisfaction measures (American customer satisfaction index model, (ACSIM) to examine the customer satisfaction with mobile services. It uses a structured questionnaire to collect the data from 242 young mobile users from two colleges in Nepal. Based on the observation, it is found that the influencing antecedents of customer satisfaction are customer expectation, perceived quality and perceived value. Similarly, it is also found that highly satisfied customers are more likely to repurchase and higher price tolerance to price increases by current mobile services provider or price decreases by rival. The result of this study is more applicable to young adult mobile services market in Nepal rather than to entire mobile subscriber population. The study reveals that mobile services provider must focus on improving mobile services quality to increase customer satisfaction and customer loyalty. The value of this study is that it uses well known research model to measure customer satisfaction with mobile services in Nepal.

Satisfaction with Mobile Phone Services in Lebanon

2014 Cell phones
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Release : 2014
Genre : Cell phones
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Satisfaction with Mobile Phone Services in Lebanon by : Elie Al Hasrouti

Download or read book Satisfaction with Mobile Phone Services in Lebanon written by Elie Al Hasrouti. This book was released on 2014. Available in PDF, EPUB and Kindle. Book excerpt:

Telecommunications: Preliminary Observations about Consumer Satisfaction and Problems with Wireless Phone Service and FCC's Efforts to Assist Customers with Complaints

2009-12 Technology & Engineering
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Release : 2009-12
Genre : Technology & Engineering
Kind : eBook
Book Rating : 247/5 ( reviews)

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Book Synopsis Telecommunications: Preliminary Observations about Consumer Satisfaction and Problems with Wireless Phone Service and FCC's Efforts to Assist Customers with Complaints by : Mark Goldstein

Download or read book Telecommunications: Preliminary Observations about Consumer Satisfaction and Problems with Wireless Phone Service and FCC's Efforts to Assist Customers with Complaints written by Mark Goldstein. This book was released on 2009-12. Available in PDF, EPUB and Kindle. Book excerpt: The use of wireless phone service in the U.S. has risen dramatically over the last 20 years, with an estimated 270 million subscribers as of Dec. 2008. Concerns have been raised in recent years about the quality of this service, incl. concerns about billing and carriers' contract terms, such as fees charged for terminating service before the end of a contract period. The FCC has flexibility in regulating wireless phone service carriers. FCC's rules include procedures for addressing consumer complaints. This testimony provides preliminary info. on: (1) consumers' current satisfaction with wireless phone service and problems consumers have experienced with this service; and (2) FCC's efforts to assist wireless consumers with complaints. Tables.

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