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Critical Multimodal Studies of Popular Discourse

2013-09-23 Language Arts & Disciplines
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Release : 2013-09-23
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 01X/5 ( reviews)

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Book Synopsis Critical Multimodal Studies of Popular Discourse by : Emilia Djonov

Download or read book Critical Multimodal Studies of Popular Discourse written by Emilia Djonov. This book was released on 2013-09-23. Available in PDF, EPUB and Kindle. Book excerpt: Studies of multimodality have significantly advanced our understanding of the potential of different semiotic resources—verbal, visual, aural, and kinetic—to make meaning and allow people to achieve various social purposes such as persuading, entertaining, and explaining. Yet little is known about the role that individual nonverbal resources and their interaction with language and with each other play in concealing and supporting, or drawing attention to and subverting, social boundaries and inequality, political or commercial agendas. This volume brings together contributions by rominent and emerging scholars that address this gap through the critical analysis of multimodality in popular culture texts and semiotic practices. It connects multimodal analysis to critical discourse analysis, demonstrating the value of different approaches to multimodality for building a better understanding of critical issues of central interest to discourse analysis, semiotics, applied linguistics, education, cultural and media studies.

Multimodal Studies

2012-05-22 Foreign Language Study
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Release : 2012-05-22
Genre : Foreign Language Study
Kind : eBook
Book Rating : 176/5 ( reviews)

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Book Synopsis Multimodal Studies by : Kay O'Halloran

Download or read book Multimodal Studies written by Kay O'Halloran. This book was released on 2012-05-22. Available in PDF, EPUB and Kindle. Book excerpt: The present volume presents a range of works by an impressive international roster of contributors who both explore issues arising from the study of multimodality and explore the scope of this emerging field within specific domains of multimodal phenomena. Contributors show that each individual work and works in general within multimodal studies represent a dialectic or complementarity between the exploration of issues of general significance to multimodal studies and the exploration of specific domains of multimodality.

How to Do Critical Discourse Analysis

2012-08-16 Social Science
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Release : 2012-08-16
Genre : Social Science
Kind : eBook
Book Rating : 583/5 ( reviews)

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Book Synopsis How to Do Critical Discourse Analysis by : David Machin

Download or read book How to Do Critical Discourse Analysis written by David Machin. This book was released on 2012-08-16. Available in PDF, EPUB and Kindle. Book excerpt: "How great to have this practical introduction to doing critical discourse analysis, especially one that provides examples of multimodal discourse analysis. Extremely useful for students who need tools for the study of text, talk and images." - Teun van Dijk, Pompeu Fabra University "The authors have truly achieved the impossible: to make extremely complex phenomena accessible for students and scholars alike. Thus, this textbook will provide a most helpful guide when looking for adequate ways to grasp and analyze the intricate interdependence of written, oral and visual forms of semiosis." - Ruth Wodak, Lancaster University How do media texts manipulate and persuade us? How do language and images play out the ideas, values and identities? This book shows readers exactly how language, power and ideology are negotiated in media texts, from magazine and advertising, to YouTube and music videos. Presenting a systematic toolkit of theories, concepts and techniques for doing language and image analysis, students learn how to dig deep into discourses and the media landscape. With case studies and examples from a range of traditional and new media content, the book equips students to understand the relationship between language, discourse and social practices.

Advancing Multimodal and Critical Discourse Studies

2017-09-08 Language Arts & Disciplines
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Release : 2017-09-08
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 990/5 ( reviews)

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Book Synopsis Advancing Multimodal and Critical Discourse Studies by : Sumin Zhao

Download or read book Advancing Multimodal and Critical Discourse Studies written by Sumin Zhao. This book was released on 2017-09-08. Available in PDF, EPUB and Kindle. Book excerpt: As a founder and leading figure in multimodality and social semiotics, Theo van Leuween has made significant contributions to a variety of research fields, including discourse analysis, sociolinguistics, communication and media studies, education, and design. In celebration of his illustrious research career, this volume brings together a group of leading and emerging scholars in these fields to review, explore and advance two central research agendas set out by van Leeuwen: the categorisation of the meaning potential of various semiotic resources and the examination of their uses in different forms of communication, and the critical analysis of the interaction between semiotic forms, norms and technology in discursive practices. Through 11 cutting-edge research papers and an experimental visual essay, the book investigates a broad range of semiotic resources including touch, sound, image, texture, and discursive practices such as community currency, fitness regime, film scoring, and commodity upcycling. The book showcases how social semiotics and multimodality can provide insights into the burning issues of the day, such as global neoliberalism, terrorism, consumerism, and immigration.

An Introduction to Critical Discourse Analysis in Education

2011-04-06 Education
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Release : 2011-04-06
Genre : Education
Kind : eBook
Book Rating : 475/5 ( reviews)

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Book Synopsis An Introduction to Critical Discourse Analysis in Education by : Rebecca Rogers

Download or read book An Introduction to Critical Discourse Analysis in Education written by Rebecca Rogers. This book was released on 2011-04-06. Available in PDF, EPUB and Kindle. Book excerpt: Accessible yet theoretically rich, this landmark text introduces key concepts and issues in critical discourse analysis and situates these within the field of educational research. The book invites readers to consider the theories and methods of three major traditions in critical discourse studies – discourse analysis, critical discourse analysis, and multimodal discourse analysis -- through the empirical work of leading scholars in the field. Beyond providing a useful overview, it contextualizes CDA in a wide range of learning environments and identifies how CDA can shed new insights on learning and social change. Detailed analytic procedures are included – to demystify the process of conducting CDA, to invite conversations about issues of trustworthiness of interpretations and their value to educational contexts, and to encourage researchers to build on the scholarship in critical discourse studies. This edition features a new structure; a touchstone chapter in each section by a recognized expert (Gee, Fairclough, Kress); and a stronger international focus on both theories and methods. NEW! Companion Website with Chapter Extensions; Interviews; Bibliographies; and Resources for Teaching Critical Discourse Analysis.

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