1# Library to Find Best eBook for Read
Author : Jeff Creswell
Release : 1997
Genre : Education
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis Creating Worlds, Constructing Meaning by : Jeff Creswell
Download or read book Creating Worlds, Constructing Meaning written by Jeff Creswell. This book was released on 1997. Available in PDF, EPUB and Kindle. Book excerpt: The first U.S. book on Storyline, a revolutionary method for teaching content, integrating curriculum, and engaging students.
Author : Steve Diller
Release : 2005-12-21
Genre :
Kind : eBook
Book Rating : 927/5 ( reviews)
Book Synopsis Making Meaning by : Steve Diller
Download or read book Making Meaning written by Steve Diller. This book was released on 2005-12-21. Available in PDF, EPUB and Kindle. Book excerpt: “ We’re now hip-deep, if not drowning, in the ‘experience economy.‘ Here‘s the smartest book I‘ve read so far that can actually help get your brand to higher ground, fast. And it‘s written by people who not only drew the map, but blazed these trails in the first place.” –Brian Collins, Executive Creative Director, Ogilvy & Mather Worldwide Brand Integration Group In a market economy characterized by commoditized products and global competition, how do companies gain deep and lasting loyalty from their customers? The key, this book argues, is in providing meaningful customer experiences. Writing in the tradition of Louis Cheskin, one of the founding fathers of market research, the authors of Making Meaning observe, define, and describe the meaningful customer experience. By consciously evoking certain deeply valued meanings through their products, services, and multidimensional customer experiences, they argue, companies can create more value and achieve lasting strategic advantages over their competitors. A few businesses are already discovering this approach, but until now no one has articulated it in such a persuasive and practical way. Making Meaning not only encourages businesses to adopt an innovation process that’s centered on meaning, it also tells you how. The book outlines a plan of action and describes the attributes of a meaning-centric innovation team. With insightful real-world examples drawn from the Cheskin company's experience and from the authors' observations of the contemporary global market, this book outlines a plan of action and describes the attributes of a meaning-centric innovation team. Meaningful experiences—as distinct from trivial ones—reinforce or transform the customer’s sense of purpose and significance. The authors’ vision of a world of meaningful consumption is idealistic, but don’t be fooled: this is a straightforward business book with an eye on the ROI. It shows how to bring R&D, design, and marketing together to create deeper and richer experiences for your customers. Making Meaning: How Successful Businesses Deliver Meaningful Customer Experiences is an engaging and practical book for business leaders, explaining how their companies can create more meaningful products and services to better achieve their goals.
Author : David Gauntlett
Release : 2013-04-29
Genre : Social Science
Kind : eBook
Book Rating : 752/5 ( reviews)
Book Synopsis Making is Connecting by : David Gauntlett
Download or read book Making is Connecting written by David Gauntlett. This book was released on 2013-04-29. Available in PDF, EPUB and Kindle. Book excerpt: In Making is Connecting, David Gauntlett argues that, through making things, people engage with the world and create connections with each other. Both online and offline, we see that people want to make their mark on the world, and to make connections. During the previous century, the production of culture became dominated by professional elite producers. But today, a vast array of people are making and sharing their own ideas, videos and other creative material online, as well as engaging in real-world crafts, art projects and hands-on experiences. Gauntlett argues that we are seeing a shift from a ‘sit-back-and-be-told culture' to a ‘making-and-doing culture'. People are rejecting traditional teaching and television, and making their own learning and entertainment instead. Drawing on evidence from psychology, politics, philosophy and economics, he shows how this shift is necessary and essential for the happiness and survival of modern societies.
Author : David Didau
Release : 2021-02-09
Genre : Education
Kind : eBook
Book Rating : 555/5 ( reviews)
Book Synopsis Making Meaning in English by : David Didau
Download or read book Making Meaning in English written by David Didau. This book was released on 2021-02-09. Available in PDF, EPUB and Kindle. Book excerpt: What is English as a school subject for? What does knowledge look like in English and what should be taught? Making Meaning in English examines the broader purpose and reasons for teaching English and explores what knowledge looks like in a subject concerned with judgement, interpretation and value. David Didau argues that the content of English is best explored through distinct disciplinary lenses – metaphor, story, argument, pattern, grammar and context – and considers the knowledge that needs to be explicitly taught so students can recognise, transfer, build and extend their knowledge of English. He discusses the principles and tools we can use to make decisions about what to teach and offers a curriculum framework that draws these strands together to allow students to make sense of the knowledge they encounter. If students are going to enjoy English as a subject and do well in it, they not only need to be knowledgeable, but understand how to use their knowledge to create meaning. This insightful text offers a practical way for teachers to construct a curriculum in which the mastery of English can be planned, taught and assessed.
Author : Paula Serafini
Release : 2022-07-01
Genre : Political Science
Kind : eBook
Book Rating : 574/5 ( reviews)
Book Synopsis Creating Worlds Otherwise by : Paula Serafini
Download or read book Creating Worlds Otherwise written by Paula Serafini. This book was released on 2022-07-01. Available in PDF, EPUB and Kindle. Book excerpt: Honorable Mention, Best Book in Latin American Visual Culture Studies, Latin American Studies Association–Visual Culture Studies Section, 2023 Extractivism has increasingly become the ground on which activists and scholars in Latin America frame the dynamics of ecological devastation, accumulation of wealth, and erosion of rights. These maladies are the direct consequences of long-standing extraction-oriented economies, and more recently from the expansion of the extractive frontier and the implementation of new technologies in the extraction of fossil fuels, mining, and agriculture. But the fields of sociology, political ecology, anthropology, and geography have largely ignored the role of art and cultural practices in studies of extractivism and post-extractivism. The field of art theory, on the other hand, has offered a number of texts that put forward insightful analyses of artwork addressing extraction, environmental devastation, and the climate crisis. However, an art theory perspective that does not engage firsthand and in depth with collective action remains limited and fails to provide an account of the role, processes, and politics of art in anti- and post-extractivist movements. Creating Worlds Otherwise examines the narratives that subaltern groups generate around extractivism, and how they develop, communicate, and mobilize these narratives through art and cultural practices. It reports on a six-year project on creative resistance to extractivism in Argentina and builds on long-term engagement working on environmental justice projects and campaigns in Argentina and the UK. It is an innovative contribution to the fields of Latin American studies, political ecology, cultural studies, and art theory, and addresses pressing questions regarding what post-extractivist worlds might look like as well as how such visions are put into practice.
