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International Consumer Behavior in the 21st Century

2012-11-28 Business & Economics
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Release : 2012-11-28
Genre : Business & Economics
Kind : eBook
Book Rating : 256/5 ( reviews)

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Book Synopsis International Consumer Behavior in the 21st Century by : A. Coskun Samli

Download or read book International Consumer Behavior in the 21st Century written by A. Coskun Samli. This book was released on 2012-11-28. Available in PDF, EPUB and Kindle. Book excerpt: Over the past two decades, the face of the world consumer has truly changed. Goods are more available, information about these goods is more open and accessible, and the ability to buy these goods from any corner of the earth has become possible. As a result, international marketing is more important now than ever before. In this book, Josh Samli explores the challenges facing modern international marketers. He explains what it is to have successful communication with the target market: using social media to share consistent information about products and services, communicating directly with culture-driven consumers who already communicate online amongst themselves and with competitors, and mastering people-to-people communication with both privileged and non-privileged consumers. Any company dealing with international marketing must learn how to handle these new challenges in order to survive in the 21st century.

Global Trade and the Transformation of Consumer Cultures

2018-01-11 Business & Economics
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Release : 2018-01-11
Genre : Business & Economics
Kind : eBook
Book Rating : 560/5 ( reviews)

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Book Synopsis Global Trade and the Transformation of Consumer Cultures by : Beverly Lemire

Download or read book Global Trade and the Transformation of Consumer Cultures written by Beverly Lemire. This book was released on 2018-01-11. Available in PDF, EPUB and Kindle. Book excerpt: Charts the rise of consumerism and the new cosmopolitan material cultures that took shape across the globe from 1500 to 1820.

Consumer Protection in the 21st Century: A Global Perspective

2021-10-25 Law
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Release : 2021-10-25
Genre : Law
Kind : eBook
Book Rating : 256/5 ( reviews)

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Book Synopsis Consumer Protection in the 21st Century: A Global Perspective by : William Vukowich

Download or read book Consumer Protection in the 21st Century: A Global Perspective written by William Vukowich. This book was released on 2021-10-25. Available in PDF, EPUB and Kindle. Book excerpt: This comprehensive work covers the consumer protection laws and policies of governing bodies around the world. By presenting materials from edited laws, directives, courts cases, administrative regulations, and commission studies, the author explores the different approaches to the regulation of advertising, sales practices, credit, and product safety and quality. The methods by which consumer protection laws are enforced at the public and private level are also examined. Published under the Transnational Publishers imprint.

Global Consumer Organizations

2015-08-27 Political Science
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Release : 2015-08-27
Genre : Political Science
Kind : eBook
Book Rating : 583/5 ( reviews)

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Book Synopsis Global Consumer Organizations by : Karsten Ronit

Download or read book Global Consumer Organizations written by Karsten Ronit. This book was released on 2015-08-27. Available in PDF, EPUB and Kindle. Book excerpt: As corporate activity continues to expand in line with the continued globalization of the economy there is an increasing demand for establishing rules to regulate the trans-boundary activities of firms and their many and complex relations with consumers. Until now, sources of knowledge in this field have been scattered and unsystematic and this volume fills a key gap in current literature, providing a concise and accessible introduction to the role of global consumer organizations. The book: Provides an historical overview that traces the early attempts made before WWII to formulate elements of global consumer policy, highlighting key issues and initiatives up until the 1980s. Outlines the groups of organizations that are responsible for dealing with consumer issues in areas such as trade and development, socio-economics and the environment, including the Organisation for Economic Co-operation and Development, World Trade Organization, International Monetary Fund, United Nations Conference on Trade and Development, and World Bank. Analyses the group of special intergovernmental organizations that address the problems of specific consumer segments, industries and service-providers, including the World Health Organization, International Telecommunication Union and World Tourism Organization. Evaluates both current and future challenges and dilemmas facing consumer organizations, including addressing the continued issues of coordination between them. Providing a much-needed overview of this key area in international organization, Global Consumer Organizations will be of interest to students and scholars in a range of areas, including international political economy, consumer behaviour, international organizations, economic policy and consumer behaviour.

Internationalization of Consumer Law

2016-11-11 Political Science
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Release : 2016-11-11
Genre : Political Science
Kind : eBook
Book Rating : 122/5 ( reviews)

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Book Synopsis Internationalization of Consumer Law by : Mateja Durovic

Download or read book Internationalization of Consumer Law written by Mateja Durovic. This book was released on 2016-11-11. Available in PDF, EPUB and Kindle. Book excerpt: This book examines the institutions that are producing consumer law at the international level, the substantive issues enshrined in these laws, and the enforcement mechanisms meant to ensure effective protection. The majority of existing research is devoted to the comparative perspective, between countries or between the US and the EU. This book investigates the forceful activities of international and regional organizations, and shifts the focus of research to the internationalization of consumer law, which is largely neglected in particular in the Western-centered political and legal debate. Much of what constitutes consumer law today is focused on banking and finance, and more broadly the financialization and digitalization of the global economy, and society has created a shift in international consumer law production. This book investigates the role that international organizations have on the creation and enforcement of consumer law, and will be of interest to consumer lawyers, practitioners, and officials in organizations such as the United Nations, European Union, and World Bank.

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