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Candidate Images in Presidential Elections

1995-09-14 Language Arts & Disciplines
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Release : 1995-09-14
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Candidate Images in Presidential Elections by : Kenneth L. Hacker

Download or read book Candidate Images in Presidential Elections written by Kenneth L. Hacker. This book was released on 1995-09-14. Available in PDF, EPUB and Kindle. Book excerpt: Since Nimmo and Savage's groundbreaking work, Candidates and Their Images (1976), there has been no book dedicated solely to the examination of political candidate images. This volume adds to the development of the candidate image construct initiated by Nimmo and Savage. It provides a compendium of state-of-the-art theory and research of candidate images and image formation in the U.S. presidential elections. The contributors to this work, among the best-known in the field of political communication, describe and explain how presidential election results hinge on voter perceptions of candidates and how candidates seek to construct images that attract the most votes. The volume integrates issues of voter decision-making, media messages, campaigning, debate effects, and political advertising into the development of political communication theory. It will be a valuable resource for scholars and students of political communication.

Presidential Candidate Images

2004 Social Science
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Release : 2004
Genre : Social Science
Kind : eBook
Book Rating : 653/5 ( reviews)

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Book Synopsis Presidential Candidate Images by : Kenneth L. Hacker

Download or read book Presidential Candidate Images written by Kenneth L. Hacker. This book was released on 2004. Available in PDF, EPUB and Kindle. Book excerpt: This engaging look at presidential candidate images features a wide range of essays that dissect how these images are formed and manipulated during campaigns. As more and more emphasis is placed on a candidate's persona and how it affects our voting decisions, Presidential Candidate Images provides a variety of frameworks and cases for analyzing candidate images in past, current, and future elections. Visit our website for sample chapters!

Candidates and Their Images

1976 Business & Economics
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Release : 1976
Genre : Business & Economics
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Candidates and Their Images by : Dan D. Nimmo

Download or read book Candidates and Their Images written by Dan D. Nimmo. This book was released on 1976. Available in PDF, EPUB and Kindle. Book excerpt:

Presidential Campaigns And American Self Images

2019-06-26 Political Science
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Release : 2019-06-26
Genre : Political Science
Kind : eBook
Book Rating : 057/5 ( reviews)

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Book Synopsis Presidential Campaigns And American Self Images by : Arthur H Miller

Download or read book Presidential Campaigns And American Self Images written by Arthur H Miller. This book was released on 2019-06-26. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores a central political paradox: why American scholars, journalists, and citizens periodically question the viability of their presidential electoral system and yet believe that presidential elections are our best hope for tomorrow. The book argues that the key to understanding this paradox lies in the concept of "self-image," exploring relationships between campaign activities and political culture. After presenting an introduction to the history of presidential campaigning and a theory of political image, the book arranges essays in three parts: images centered on candidates, mass media, and the public. A final essay assesses explanations of the contrasts between the 1988 and 1992elections and suggests tomorrow's research agenda.

Image Bite Politics

2009-03-02 Psychology
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Release : 2009-03-02
Genre : Psychology
Kind : eBook
Book Rating : 67X/5 ( reviews)

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Book Synopsis Image Bite Politics by : Maria Elizabeth Grabe

Download or read book Image Bite Politics written by Maria Elizabeth Grabe. This book was released on 2009-03-02. Available in PDF, EPUB and Kindle. Book excerpt: Image Bite Politics is the first book to systematically assess the visual presentation of presidential candidates in network news coverage of elections and to connect these visual images with shifts in public opinion. Presenting the results of a comprehensive visual analysis of general election news from 1992-2004, encompassing four presidential campaigns, the authors highlight the remarkably potent influence of television images when it comes to evaluating leaders. The book draws from a variety of disciplines, including political science, behavioral biology, cognitive neuroscience, and media studies, to investigate the visual framing of elections in an incisive, fresh, and interdisciplinary fashion. Moreover, the book presents findings that are counterintuitive and challenge widely held assumptions--yet are supported by systematic data. For example, Republicans receive consistently more favorable visual treatment than Democrats, countering the conventional wisdom of a "liberal media bias"; and image bites are more prevalent, and in some elections more potent, in shaping voter opinions of candidates than sound bites. Finally, the authors provide a foundation for promoting visual literacy among news audiences and bring the importance of visual analysis to the forefront of research.

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