Author : Robert W. Bly
Release : 1998
Genre : Business & Economics
Kind : eBook
Book Rating : 430/5 ( reviews)
Book Synopsis Business to Business Direct Marketing by : Robert W. Bly
Download or read book Business to Business Direct Marketing written by Robert W. Bly. This book was released on 1998. Available in PDF, EPUB and Kindle. Book excerpt: Veteran business marketer Bob Bly unlocks the secrets behind the seven key strategies and tactics of business-to-business direct marketing. He takes the reader step-by-step through the different types of communications and media at the marketer's disposal.