Build Better Products

2016-11-01 Business & Economics

Author : Laura Klein
Release : 2016-11-01
Genre : Business & Economics
Kind : eBook
Book Rating : 454/5 ( reviews)

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Book Synopsis Build Better Products by : Laura Klein

Download or read book Build Better Products written by Laura Klein. This book was released on 2016-11-01. Available in PDF, EPUB and Kindle. Book excerpt: It’s easier than ever to build a new product. But developing a great product that people actually want to buy and use is another story. Build Better Products is a hands-on, step-by-step guide that helps teams incorporate strategy, empathy, design, and analytics into their development process. You’ll learn to develop products and features that improve your business’s bottom line while dramatically improving customer experience.

UX for Lean Startups

2018-11-16 Business & Economics

Author : Laura Klein
Release : 2018-11-16
Genre : Business & Economics
Kind : eBook
Book Rating : 549/5 ( reviews)

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Book Synopsis UX for Lean Startups by : Laura Klein

Download or read book UX for Lean Startups written by Laura Klein. This book was released on 2018-11-16. Available in PDF, EPUB and Kindle. Book excerpt: p>Great user experiences (UX) are essential for products today, but designing one can be a lengthy and expensive process. With this practical, hands-on book, you’ll learn how to do it faster and smarter using Lean UX techniques. UX expert Laura Klein shows you what it takes to gather valuable input from customers, build something they’ll truly love, and reduce the time it takes to get your product to market. No prior experience in UX or design is necessary to get started. If you’re an entrepreneur or an innovator, this book puts you right to work with proven tips and tools for researching, identifying, and designing an intuitive, easy-to-use product. Determine whether people will buy your product before you build it Listen to your customers throughout the product’s lifecycle Understand why you should design a test before you design a product Get nine tools that are critical to designing your product Discern the difference between necessary features and nice-to-haves Learn how a Minimum Viable Product affects your UX decisions Use A/B testing in conjunction with good UX practices Speed up your product development process without sacrificing quality

Collaborative Product Design

2019-05-15 Business & Economics

Author : Austin Govella
Release : 2019-05-15
Genre : Business & Economics
Kind : eBook
Book Rating : 008/5 ( reviews)

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Book Synopsis Collaborative Product Design by : Austin Govella

Download or read book Collaborative Product Design written by Austin Govella. This book was released on 2019-05-15. Available in PDF, EPUB and Kindle. Book excerpt: You can launch a new app or website in days by piecing together frameworks and hosting on AWS. Implementation is no longer the problem. But that speed to market just makes it tougher to confirm that your team is actually building the right product. Ideal for agile teams and lean organizations, this guide includes 11 practical tools to help you collaborate on strategy, user research, and UX. Hundreds of real-world tips help you facilitate productive meetings and create good collaboration habits. Designers, developers, and product owners will learn how to build better products much faster than before. Topics include: Foundations for collaboration and facilitation: Learn how to work better together with your team, stakeholders, and clients Project strategy: Help teams align with shared goals and vision User research and personas: Identify and understand your users and share that vision with the broader organization Journey maps: Build better touchpoints that improve conversion and retention Interfaces and prototypes: Rightsize sketches and wireframes so you can test and iterate quickly

Build Better Products

2016-11 Consumer profiling

Author : Laura Klein
Release : 2016-11
Genre : Consumer profiling
Kind : eBook
Book Rating : 583/5 ( reviews)

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Book Synopsis Build Better Products by : Laura Klein

Download or read book Build Better Products written by Laura Klein. This book was released on 2016-11. Available in PDF, EPUB and Kindle. Book excerpt: Clear advice, straightforward lessons and exercises for the product development team

Design for How People Think

2019-04-05 Design

Author : John Whalen Ph.D.
Release : 2019-04-05
Genre : Design
Kind : eBook
Book Rating : 429/5 ( reviews)

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Book Synopsis Design for How People Think by : John Whalen Ph.D.

Download or read book Design for How People Think written by John Whalen Ph.D.. This book was released on 2019-04-05. Available in PDF, EPUB and Kindle. Book excerpt: User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience. Corporate leaders, marketers, product owners, and designers will learn how cognitive processes from different brain regions form what we perceive as a singular experience. Author John Whalen shows you how anyone on your team can conduct "contextual interviews" to unlock insights. You’ll then learn how to apply that knowledge to design brilliant experiences for your customers. Learn about the "six minds" of user experience and how each contributes to the perception of a singular experience Find out how your team—without any specialized training in psychology—can uncover critical insights about your customers’ conscious and unconscious processes Learn how to immediately apply what you’ve learned to improve your products and services Explore practical examples of how the Fortune 100 used this system to build highly successful experiences

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