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BrandingPays

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Author :
Release : 2013-02
Genre :
Kind : eBook
Book Rating : 524/5 ( reviews)

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Book Synopsis BrandingPays by : Karen Kang

Download or read book BrandingPays written by Karen Kang. This book was released on 2013-02. Available in PDF, EPUB and Kindle. Book excerpt: Globalization and social media have made the world smaller, more connected and infinitely more competitive. The world has changed. Have you? If you don't have the package that will take you to the next level of your career, you need to reinvent your personal brand. BrandingPays(TM), a practical guide to strategic personal branding, will help you refocus your skills and experience so you are the best candidate for the job, career and business opportunities that you desire. Perfect for professionals, entrepreneurs and college students, the step-by-step BrandingPays methodology has been proven in Fortune 500 companies and leading business schools. Former Regis McKenna Inc. Partner Karen Kang builds upon concepts and techniques from the legendary marketing firm that created and launched the Apple brand.

Branding Pays

Download Branding Pays PDF Online Free

Author :
Release : 2013
Genre : Branding (Marketing)
Kind : eBook
Book Rating : 500/5 ( reviews)

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Book Synopsis Branding Pays by : Karen Kang

Download or read book Branding Pays written by Karen Kang. This book was released on 2013. Available in PDF, EPUB and Kindle. Book excerpt: Globalization and social media have made the world smaller, more connected and infinitely more competitive. The world has changed. Have you? If you don’t have the package that will take you to the next level of your career, you need to reinvent your personal brand. BrandingPays™ , a practical guide to strategic personal branding, will help you refocus your skills and experience so you are the best candidate for the job, career and business opportunities that you long for. Perfect for MBAs, experienced professionals and entrepreneurs, the step-by-step Branding Pays methodology has been proven in Fortune 500 companies and leading business schools In this breakthrough book, author Karen Kang shows you how to: • Position yourself for the best opportunities • Stand out in a competitive market • Communicate your unique value • Develop clear and compelling messages • Put your “cake” and “icing” together for a strong brand • Leverage the influencers who can accelerate your reputation • Improve your personal brand attributes • Build your Brand Action Plan for online and offline success Overflowing with templates, charts and action lists that enable you to “Bake the Cake, then Ice It”---Kang includes inspiring real-life examples throughout the book, many from groups that are under-represented in top business leadership. No matter what challenges you face, BrandingPays will help you develop your recipe for successful branding.

Becoming a Brand

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Author :
Release : 2019-04-02
Genre :
Kind : eBook
Book Rating : 215/5 ( reviews)

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Book Synopsis Becoming a Brand by : Nathalie Nicole Smith

Download or read book Becoming a Brand written by Nathalie Nicole Smith. This book was released on 2019-04-02. Available in PDF, EPUB and Kindle. Book excerpt: Learn how you can implement 12 simple keys to build a personal brand that pays you.In this book we are going to look at how to create a strong brand that invites success into your life and allows you to make a real difference in the world. You are going to learn: How to brand your company or yourself in a way that separates you from everyone else out there and send your profits skyrocketing!How to set better goals and motivate yourself to achieve more than you ever would have on your own! How to focus and plan better so that you produce results quickly!& More

Branding

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Author :
Release : 2017
Genre : Business & Economics
Kind : eBook
Book Rating : 910/5 ( reviews)

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Book Synopsis Branding by : Robert Jones

Download or read book Branding written by Robert Jones. This book was released on 2017. Available in PDF, EPUB and Kindle. Book excerpt: Branding is possibly the most powerful commercial and cultural force on the planet. Robert Jones discusses the vast variety of brands, and why we still fall for them even as we are becoming more brand-aware. Looking at the philosophy and story behind brands, he considers how they work their magic, and what the future for brands might be.

Building a StoryBrand

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Author :
Release : 2017-10-10
Genre : Business & Economics
Kind : eBook
Book Rating : 337/5 ( reviews)

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Book Synopsis Building a StoryBrand by : Donald Miller

Download or read book Building a StoryBrand written by Donald Miller. This book was released on 2017-10-10. Available in PDF, EPUB and Kindle. Book excerpt: More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions. If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue. In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers. The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more. In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses. His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you: The seven universal story points all humans respond to; The real reason customers make purchases; How to simplify a brand message so people understand it; and How to create the most effective messaging for websites, brochures, and social media. Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.

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