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Behavioral Economics. Donation Behavior and Default Option Problems in Charity Organisations

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Release : 2016-04-25
Genre : Psychology
Kind : eBook
Book Rating : 314/5 ( reviews)

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Book Synopsis Behavioral Economics. Donation Behavior and Default Option Problems in Charity Organisations by : Bahadir Düsendi

Download or read book Behavioral Economics. Donation Behavior and Default Option Problems in Charity Organisations written by Bahadir Düsendi. This book was released on 2016-04-25. Available in PDF, EPUB and Kindle. Book excerpt: Seminar paper from the year 2016 in the subject Psychology - Social Psychology, grade: 1,6, University of Paderborn, language: English, abstract: The so called nudging or setting defaults are getting more and more common. After the United Kingdom and the United States of America, Germany also got a nudging unit to affect laws by behavioral economic founding. Many aid organizations often struggle to collect enough donations in order to provide the help that is needed. By learning more about the donation behavior of individuals this problem might be solved. This study tries to find possible connections between donation behavior and default option problems. A lot of previous studies in behavioral economics show that setting defaults to opt-out are significantly influencing the behavior of the participants. Our experiment should analyze these findings concerning giving donations to charity organizations. We want to investigate if there are differences in donation between the opt-in and opt-out options. For that, we will conduct selling “Berliner” at two booths. At the first booth we will set the default 1€ and ask for a 0.50€ donation on top. At the second table we will set the default 1.50€ with the opportunity, not to pay the 0.50€ for donation, if the participant does not want to. First, we will build a theoretical framework for our study in which different default option studies will be introduced. Furthermore, a hypothesis is constructed following the results of these previous studies. Following our argumentation, it is hypothesized that the number of donations should be higher in the case of opt-out than in the case of opt-in. After the overall framework is explained, our experiment will be described in detail. At first the overall environment, structure and design of the experiment is described. Following, the implementations are stated. In the next chapter an analysis of our results is conducted. In the beginning our findings are presented in a number of charts and figures. Subsequently, these findings are analyzed and dis-cussed with a critical point of view. Possible improvements are mentioned and problems that occurred during the experiment described. At last an overall conclusion will be drawn with suggestions for further Research.

Defaults and Donations

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Release : 2014
Genre : Charities
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Defaults and Donations by : Steffen Altmann

Download or read book Defaults and Donations written by Steffen Altmann. This book was released on 2014. Available in PDF, EPUB and Kindle. Book excerpt: We study how website defaults affect consumer behavior in the domain of charitable giving. In a field experiment that was conducted on a large platform for making charitable donations over the web, we exogenously vary the default options in two distinct choice dimensions. The first pertains to the primary donation decision, namely, how much to contribute to the charitable cause. The second relates to an "add-on" decision of how much to contribute to supporting the online platform itself. We find a strong impact of defaults on individual behavior: in each of our treatments, the modal positive contributions in both choice dimensions invariably correspond to the specified default amounts. Defaults, nevertheless, have no impact on aggregate donations. This is because defaults in the donation domain induce some people to donate more and others to donate less than they otherwise would have. In contrast, higher defaults in the secondary choice dimension unambiguously induce higher contributions to the online platform.

The Irrational Consumer

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Release : 2016-03-09
Genre : Business & Economics
Kind : eBook
Book Rating : 950/5 ( reviews)

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Book Synopsis The Irrational Consumer by : Enrico Trevisan

Download or read book The Irrational Consumer written by Enrico Trevisan. This book was released on 2016-03-09. Available in PDF, EPUB and Kindle. Book excerpt: Companies of all kinds have fallen into some of the most fundamental of traps when it comes to consumer marketing; in assuming that the motivation that drives their customers is entirely rational. Enrico Trevisan's The Irrational Consumer builds on the ground breaking works on behavioural economics of authors such as Daniel Kahneman and Richard Thaler in order to explain the fundamental drivers of customer decisions and how to incorporate these into your business strategy. Learn how consumers respond to different offer architectures and discounts; why they sometimes struggle to see the wood for the trees in a world of ever-increasing options; what are the rules of thumb they develop for making sense of value. Behavioural economics offers organizations perspectives for engaging with customers, whose views on what to buy are strongly driven by contextual factors, such as the framework and the dynamics of choices. Enrico Trevisan's The Irrational Consumer is your 'must-have' primer to this world.

Policy and Choice

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Release : 2011
Genre : Business & Economics
Kind : eBook
Book Rating : 984/5 ( reviews)

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Book Synopsis Policy and Choice by : William J. Congdon

Download or read book Policy and Choice written by William J. Congdon. This book was released on 2011. Available in PDF, EPUB and Kindle. Book excerpt: Argues that public finance--the study of the government's role in economics--should incorporate principles from behavior economics and other branches of psychology.

Behavioural Public Policy

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Release : 2013-10-24
Genre : Business & Economics
Kind : eBook
Book Rating : 631/5 ( reviews)

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Book Synopsis Behavioural Public Policy by : Adam Oliver

Download or read book Behavioural Public Policy written by Adam Oliver. This book was released on 2013-10-24. Available in PDF, EPUB and Kindle. Book excerpt: In this accessible collection, leading academic economists, psychologists and philosophers apply behavioural economic findings to practical policy concerns.

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