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Baby Boomers and Their Parents

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Author :
Release : 2007
Genre : Business & Economics
Kind : eBook
Book Rating : 246/5 ( reviews)

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Book Synopsis Baby Boomers and Their Parents by : George P. Moschis

Download or read book Baby Boomers and Their Parents written by George P. Moschis. This book was released on 2007. Available in PDF, EPUB and Kindle. Book excerpt: Lots of marketers paint a rosy picture of the lifestyle of baby boomers as they enter the retirement years. But authors Moschis and Mathur, basing their findings on 20 years of surveys among baby boomers and their parents, tell it like it is. Many baby boomers have saved little money for retirement; their health is worse than that of their parents; and while both generations say travel is in their futures, many will not have money enough to rent a budget motel a few miles from home. But the picture is not all bleak. Moschis and Mathur use their findings to discuss how people can live longer, more satisfying lives. In addition, they apply those findings to marketing and advertising, advising businesses how to use the attitudes and mindsets of mature consumers to create products and services for them as well as to make those products and services more appealing to older customers.

Renewing the Family: A History of the Baby Boomers

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Author :
Release : 2014-10-10
Genre : Social Science
Kind : eBook
Book Rating : 45X/5 ( reviews)

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Book Synopsis Renewing the Family: A History of the Baby Boomers by : Catherine Bonvalet

Download or read book Renewing the Family: A History of the Baby Boomers written by Catherine Bonvalet. This book was released on 2014-10-10. Available in PDF, EPUB and Kindle. Book excerpt: This book traces the history of the baby-boomers, beginning with an explanation of the cause of the post-war baby boom and ending with the contemporary concerns of ageing boomers. It shows how the baby-boomers challenged traditional family attitudes and adopted new lifestyles in the 1960s and 1970s. Drawing on 90 interviews conducted with baby boomers living in London and Paris, the book demonstrates how their aspirations for leisure and consumption converged with family responsibilities and obligations. It shows how the baby boomers emerged from an authoritative upbringing to challenge some of the traditional assumptions of the family, such as marriage and cohabitation. The rise of feminism led by the baby-boomers is examined, together with its impact on family forms and structures. The book shows how women’s trajectories veered between the two extremes of family and employment, swerving between the models of stay-at-home mother and working woman. It demonstrates how new family configurations such as solo parenting, and recomposed families were adopted by the baby boomers. Today, as they enter into retirement, the baby-boomers remain closely involved in the lives of their children and parents, although relationships with elderly parents are maintained primarily through a sense of duty and obligation. The book concludes that the baby boomers have both been influenced by and actors to the changes and transformations that have occurred to family life. They reconciled and continue to reconcile, individualism with family obligations. As grandparents often with an ageing parent still alive, the baby boomers wish to keep the independence that has been the hallmark of their generation whilst not abandoning family life.

Baby Boomers Guide to Caring for Aging Parents

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Author :
Release : 1998
Genre : Family & Relationships
Kind : eBook
Book Rating : 179/5 ( reviews)

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Book Synopsis Baby Boomers Guide to Caring for Aging Parents by : Bart Astor

Download or read book Baby Boomers Guide to Caring for Aging Parents written by Bart Astor. This book was released on 1998. Available in PDF, EPUB and Kindle. Book excerpt: A step-by-step guide that explains what you need to do as you see your parents age and provides instructions for navigating through the various administrative procedures.

Generations

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Author :
Release : 1997
Genre : Australia
Kind : eBook
Book Rating : 215/5 ( reviews)

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Book Synopsis Generations by : Hugh Mackay

Download or read book Generations written by Hugh Mackay. This book was released on 1997. Available in PDF, EPUB and Kindle. Book excerpt: Analysis of the attitudes, values and outlook of three generations of contemporary Australians. Examines the way in which people are shaped by childhood and adolescent social, cultural and economic influences, and discusses the way that the three generations are the products of their times. Includes references, appendix on the author's research methods and sources, and index. Author's other publications include 'Reinventing Australia' and 'Little Lies'.

The Pinch

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Release : 2011-05-01
Genre : Business & Economics
Kind : eBook
Book Rating : 421/5 ( reviews)

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Book Synopsis The Pinch by : David Willetts

Download or read book The Pinch written by David Willetts. This book was released on 2011-05-01. Available in PDF, EPUB and Kindle. Book excerpt: The baby boom of 1945-65 produced the biggest, richest generation that Britain has ever known. Today, at the peak of their power and wealth, baby boomers now run the country; by virtue of their sheer demographic power, they have fashioned the world around them in a way that meets all of their housing, healthcare, and financial needs. In this original and provocative book, David Willetts shows how the baby boomer generation has attained this position at the expense of their children. Social, cultural, and economic provision has been made for the reigning section of society, whilst the needs of the next generation have taken a back seat. Willetts argues that if our political, economic, and cultural leaders do not begin to discharge their obligations to the future, the young people of today will be taxed more, work longer hours for less money, have lower social mobility, and live in a degraded environment in order to pay for their parents' quality of life. Baby boomers, worried about the kind of world they are passing on to their children, are beginning to take note. However, whilst the imbalance in the quality of life between the generations is becoming more obvious, what is less certain is whether the older generation will be willing to make the sacrifices necessary for a more equal distribution. The Pinch is a landmark account of intergenerational relations in Britain. It is essential reading for parents and policymakers alike.

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