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APE, Author, Publisher, Entrepreneur

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Release : 2013
Genre : Business & Economics
Kind : eBook
Book Rating : 104/5 ( reviews)

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Book Synopsis APE, Author, Publisher, Entrepreneur by : Guy Kawasaki

Download or read book APE, Author, Publisher, Entrepreneur written by Guy Kawasaki. This book was released on 2013. Available in PDF, EPUB and Kindle. Book excerpt: APE’s thesis is powerful yet simple: filling the roles of Author, Publisher and Entrepreneur yields results that rival traditional publishing.

The Business of Being a Writer

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Release : 2018-03-16
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 33X/5 ( reviews)

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Book Synopsis The Business of Being a Writer by : Jane Friedman

Download or read book The Business of Being a Writer written by Jane Friedman. This book was released on 2018-03-16. Available in PDF, EPUB and Kindle. Book excerpt: “Destined to become a staple reference book for writers and those interested in publishing careers.” —Publishers Weekly Writers talk about their work in many ways: as an art, as a calling, as a lifestyle. Too often missing from these conversations is the fact that writing is also a business. Those who want to make a full- or part-time job out of writing are going to have a more positive and productive career if they understand the basic business principles underlying the industry. This book offers the business education writers need but so rarely receive. It is meant for early-career writers looking to develop a realistic set of expectations about making money from their work. or for working writers who want a better understanding of the industry. Writers will gain a comprehensive picture of how the publishing world works—from queries and agents to blogging and advertising—and will learn how they can best position themselves for success over the long term. Jane Friedman has more than two decades of experience in the publishing industry, with an emphasis on digital media strategy for authors and publishers. She is encouraging without sugarcoating, blending years of research with practical advice that will help writers market themselves and maximize their writing-related income—and leave them empowered, confident, and ready to turn their craft into a career. “Friedman’s 20-plus years in the industry, launching and managing the social media presence of Writer’s Digest, along with her expertise in business strategies for authors and publishers, combine to create an invaluable compendium of practical advice.” —Library Journal (starred review)

Firefly Magic

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Release : 2018-04-30
Genre : Business & Economics
Kind : eBook
Book Rating : 631/5 ( reviews)

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Book Synopsis Firefly Magic by : Lauren Sapala

Download or read book Firefly Magic written by Lauren Sapala. This book was released on 2018-04-30. Available in PDF, EPUB and Kindle. Book excerpt: Lauren Sapala coached Highly Sensitive Writers for years before she discovered one of the biggest obstacles holding them back in their writing careers: a rock-solid resistance to marketing. Regardless of the wealth of book marketing tools and resources available to writers and artists today, most highly creative people still feel suspicious, confused, or just plain turned off by marketing and sales. The hidden reason behind this resistance is a deeply rooted fear that marketing for writers always results in a loss of integrity for the writer. Almost all highly creative people are also Highly Sensitive People, many of which are INFJ or INFP personality types. These Highly Sensitive Writers feel any possible threat to their integrity intensely. The fear they feel around marketing takes root in limiting beliefs that shut them down before they even begin. Lauren Sapala shares stories and strategies to help Highly Sensitive Writers shift their mindset and open up to new ways to promote their work. She helps all writers realize that—due to their Highly Sensitive nature—they might just make the best salespeople of all.

Write Your Book

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Release : 2014-05-08
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 389/5 ( reviews)

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Book Synopsis Write Your Book by : Amelia Nikolai

Download or read book Write Your Book written by Amelia Nikolai. This book was released on 2014-05-08. Available in PDF, EPUB and Kindle. Book excerpt: Have you started writing a nonfiction book that you are struggling to finish? Do you have an idea for a book but dont know how to get started? Now you can start and finish your book sooner rather than later following an easy 7 step process that forms the foundation for the way most nonfiction books are written. This insiders guide starts by helping you find the time to write your book and then walks you through creating your proposal, developing your writing plan, and writing your first draft. Along the way youll determine when you could finish your book based on your personal writing output and the time you have available to write. Youll also discover the 7 secrets to finishing your book sooner rather than later including how to transform your dreams into your vision and how to establish the goals and action steps needed to make your vision a reality. Writing a book is similar to taking a journey. Having a plan and putting in the necessary time gets you from where you are to where you want to be. This book takes you step-by-step through the process of developing your plan and following through to write your book sooner rather than later. If you're ready to finish your book and to begin to see the impact it has in the lives of others then read this quick guide and take the steps to make it happen!

The Soft Edge

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Release : 2014-04-07
Genre : Business & Economics
Kind : eBook
Book Rating : 425/5 ( reviews)

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Book Synopsis The Soft Edge by : Rich Karlgaard

Download or read book The Soft Edge written by Rich Karlgaard. This book was released on 2014-04-07. Available in PDF, EPUB and Kindle. Book excerpt: What Does it Take to Get Ahead Now—And Stay There? High performance has always required shrewd strategy and superb execution. These factors remain critical, especially given today’s unprecedented business climate. But Rich Karlgaard—Forbes publisher, entrepreneur, investor, and board director—takes a surprising turn and argues that there is now a third element that’s required for competitive advantage. It fosters innovation, it accelerates strategy and execution, and it cannot be copied or bought. It is found in a perhaps surprising place—your company’s values. Karlgaard examined a variety of enduring companies and found that they have one thing in common; all have leveraged their deepest values alongside strategy and execution, allowing them to fuel growth as well as weather hard times. Karlgaard shares these stories and identifies the five key variables that make up every organization’s “soft edge”: Trust: Northwestern Mutual has built a $25 million dollar revenue juggernaut on trust, the foundation of lasting success. Learn how to create an environment that engenders trust and propels high performance. Smarts: In most technical fields your formal education quickly becomes out of date. How do you keep up? Learn how the Mayo Clinic, Stanford University women’s basketball team, and others stay on top by relentlessly pursuing an advantage through smarts. Teamwork: Since collaboration and innovation are a must in the global economy, effective teamwork is vital. Learn how global giant FedEx stays focused and how nimble Nest Labs relies on lean teams with cognitive diversity. Taste: Clever product design and integration are proxies for intelligence because they make customers feel smart. But taste goes further into deep emotional engagement. Specialized Bicycles calls it “the elusive spot between data truth and human truth.” How can you consistently make products or services that trigger these emotional touch points? Story: Companies that achieve lasting success have an enduring and emotionally appealing story. What’s your company’s story? How do you tell it your way? Gain the ability to create a powerful narrative in a world where outsiders often exercise the louder voice.

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