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Agenda-setting Effects as a Mediator of Media Use and Civic Engagement

2008 Mass media
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Release : 2008
Genre : Mass media
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Agenda-setting Effects as a Mediator of Media Use and Civic Engagement by : Soo Jung Moon

Download or read book Agenda-setting Effects as a Mediator of Media Use and Civic Engagement written by Soo Jung Moon. This book was released on 2008. Available in PDF, EPUB and Kindle. Book excerpt: This study attempts to explain reasons that underlie the positive correlation between media use and increased levels of engagement by relying upon the agenda-setting theory. The models set forth suggest the following sequence: News attention as influenced by several antecedent variables affects agenda-setting effects on the readers/viewers; in turn, agenda-setting effects trigger strong attitudes among the public and, finally, strong attitudes lead to various types of civic behaviors. The individual level of statistical analysis employed in this research is based on the 2004 ANES data along with a content analysis of stories from the New York Times and NBC's Nightly News. Fit statistics of four models -- specifically, first-level newspaper, first-level TV, second-level newspaper and second-level TV -- indicated that all of the structural models were retainable, meaning that the hypothesized sequence reflects well the data. Especially, every direct effect along the chain - ranging from media use to agenda-setting, from agenda-setting to attitudes strength, and from attitudes strength to engagement - was significant. Indirect and total effects of agenda-setting for political and civic participation were all found to be significant. Agenda-setting effects operated as a mediator between media use and civic engagement, as hypothesized. In sum, the effects of agenda-setting may be viewed as related to both the behavioral and the cognitive levels so that: What the public thinks about something can be extended to what the public does about something.

Agenda Setting in a 2.0 World

2013-07-24 Language Arts & Disciplines
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Release : 2013-07-24
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 799/5 ( reviews)

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Book Synopsis Agenda Setting in a 2.0 World by : Thomas J. Johnson

Download or read book Agenda Setting in a 2.0 World written by Thomas J. Johnson. This book was released on 2013-07-24. Available in PDF, EPUB and Kindle. Book excerpt: This volume explores agenda-setting theory in light of changes in the media environment in the 21st century. In the decades since the original Chapel Hill study that launched agenda-setting research, the theory has attracted the interest of scholars worldwide. Agenda Setting in a 2.0 World features the work of a new generation of scholars. The research provided by these young scholars reflects two broad contemporary trends in agenda-setting: A centrifugal trend of research in the expanding media landscape and in domains beyond the original focus on public affairs, and a centripetal trend further explicating agenda-setting’s core concepts.

Setting the Agenda

2020-11-18 Social Science
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Release : 2020-11-18
Genre : Social Science
Kind : eBook
Book Rating : 810/5 ( reviews)

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Book Synopsis Setting the Agenda by : Maxwell McCombs

Download or read book Setting the Agenda written by Maxwell McCombs. This book was released on 2020-11-18. Available in PDF, EPUB and Kindle. Book excerpt: News media strongly influence how we picture public affairs across the world, playing a significant and sometimes controversial role in determining which topics are at the centre of public attention and action. Setting the Agenda, first published in 2004, has become the go-to textbook on this crucial topic. In this timely third edition, Maxwell McCombs – a pioneer of agenda-setting research – and Sebastián Valenzuela – a senior scholar of agenda setting in Latin America – have expanded and updated the book for a new generation of students. In describing the media's influence on what we think about and how we think about it, Setting the Agenda also examines the sources of media agendas, the psychological explanation for their impact on the public agenda, and their consequences for attitudes, opinions and behaviours. New to this edition is a discussion of agenda setting in the widened media landscape, including a full chapter on network agenda setting and a lengthened presentation on agenda melding. The book also contains expanded material on social media and the role of agenda setting beyond the realm of public affairs, as well as a foreword from Donald L. Shaw and David H. Weaver, the co-founders of agenda-setting theory. This exciting new edition is an invaluable source for students of media, communications and politics, as well as those interested in the role of news in shaping and directing public opinion.

The Power of Information Networks

2015-12-07 Political Science
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Release : 2015-12-07
Genre : Political Science
Kind : eBook
Book Rating : 238/5 ( reviews)

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Book Synopsis The Power of Information Networks by : Lei Guo

Download or read book The Power of Information Networks written by Lei Guo. This book was released on 2015-12-07. Available in PDF, EPUB and Kindle. Book excerpt: The news media have significant influence on the formation of public opinion. Called the agenda-setting role of the media, this influence occurs at three levels. Focusing public attention on a select few issues or other topics at any moment is level one. Emphasizing specific attributes of those issues or topics is level two. The Power of Information Networks: The Third Level of Agenda Setting introduces the newest perspective on this influence. While levels one and two are concerned with the salience of discrete individual elements, the third level offers a more comprehensive and nuanced perspective to explain media effects in this evolving media landscape: the ability of the news media to determine how the public associates the various elements in these media messages to create an integrated picture of public affairs. This is the first book to detail the theoretical foundations, methodological approaches, and international empirical evidence for this new perspective. Cutting-edge communication analytics such as network analysis, Big Data and data visualization techniques are used to examine these third-level effects. Diverse applications of the theory are documented in political communication, public relations, health communication, and social media research. The Power of Information Networks will interest scholars, students and practitioners concerned with the media and their social and cultural effects.

The Public and the National Agenda

2023-06-09 Language Arts & Disciplines
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Release : 2023-06-09
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 370/5 ( reviews)

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Book Synopsis The Public and the National Agenda by : Wayne Wanta

Download or read book The Public and the National Agenda written by Wayne Wanta. This book was released on 2023-06-09. Available in PDF, EPUB and Kindle. Book excerpt: Focusing on the agenda-setting function of the news media from an information processing standpoint, this volume examines how individuals expose themselves to news media content and how this content translates into issue salience. It utilizes the individual as the unit of measurement. Many agenda-setting studies have used the issue, rather than the individual, as the unit of measurement. By employing an "agenda-setting susceptibility" index, the book details how individuals who actively process information in the news media are most susceptible to agenda-setting effects. Merging agenda-setting with research in information processing and uses and gratifications, it proposes and tests a causal model of media agenda-setting influences by examining demographics, psychological factors, and behavioral variables of individuals.

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