1# Library to Find Best eBook for Read
Author : John J. Pauly
Release : 1991
Genre : Communication
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis A Beginner's Guide to Doing Qualitative Research in Mass Communication by : John J. Pauly
Download or read book A Beginner's Guide to Doing Qualitative Research in Mass Communication written by John J. Pauly. This book was released on 1991. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Clifford G. Christians
Release : 1993-06-03
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 208/5 ( reviews)
Book Synopsis Good News by : Clifford G. Christians
Download or read book Good News written by Clifford G. Christians. This book was released on 1993-06-03. Available in PDF, EPUB and Kindle. Book excerpt: Mass media ethics and the classical liberal ideal of the autonomous individual are historically linked and professionally dominant--yet the authors of this work feel this is intrinsically flawed. They show how recent research in philosophy and social science--together with a longer tradition in theological inquiry--insist that community, mutuality, and relationship are fundamental to a full concept of personhood. The authors argue that "persons-in-community" provides a more defensible grounding for journalists' professional moral decision-making in crucial areas such as truthtelling, privacy, organizational culture, and balanced coverage. With numerous examples drawn from life as well as from theory, this book will interest journalists, editors, and professionals in media management as well as students and scholars of media ethics, reporting, and media law.
Author : Nicholas W. Jankowski
Release : 2002-09-11
Genre : Social Science
Kind : eBook
Book Rating : 241/5 ( reviews)
Book Synopsis A Handbook of Qualitative Methodologies for Mass Communication Research by : Nicholas W. Jankowski
Download or read book A Handbook of Qualitative Methodologies for Mass Communication Research written by Nicholas W. Jankowski. This book was released on 2002-09-11. Available in PDF, EPUB and Kindle. Book excerpt: Over the last decade there has been a growing use of qualitative research methods in the study of social and cultural change. Incorporating theoretical insights from discourse analysis, ethnograohy and reception theory such research has proven a fruitful and enlightening mode of analysis.The Handbook represents the first volume devoted to the utilization of such methods in mass media research. It includes contributions from those at the forefront o communication studies who apply a developing methodology to media contents, contexts and audiences. Among others, Gaye Tuchman writes on news production, Dave Morley and Roger Silverstone on media audiences, and Horace Newcombe applies qualitative methods to television drama.In view of the rapid changes which the media environment is now undergoing, the books systematic overview of qualitative research methods will benefit commercial organisations as well as academic institutions.
Author : Bonnie Brennen
Release : 2012-11-12
Genre : Social Science
Kind : eBook
Book Rating : 886/5 ( reviews)
Book Synopsis Qualitative Research Methods for Media Studies by : Bonnie Brennen
Download or read book Qualitative Research Methods for Media Studies written by Bonnie Brennen. This book was released on 2012-11-12. Available in PDF, EPUB and Kindle. Book excerpt: This book introduces the essential qualitative methods used in media research, with an emphasis on integrating theory with practice. Each method is introduced through step-by-step instruction on conducting research and interpreting research findings, alongside in-depth discussions of the historical, cultural, and theoretical context of the particular method and case studies drawn from published scholarship. This text is a comprehensive and accessible introduction to qualitative methods, ideal for media and mass communication research courses.
Author : Bonnie S. Brennen
Release : 2017-06-26
Genre : Social Science
Kind : eBook
Book Rating : 950/5 ( reviews)
Book Synopsis Qualitative Research Methods for Media Studies by : Bonnie S. Brennen
Download or read book Qualitative Research Methods for Media Studies written by Bonnie S. Brennen. This book was released on 2017-06-26. Available in PDF, EPUB and Kindle. Book excerpt: Qualitative Research Methods for Media Studies provides students and researchers with the tools they need to perform critically engaged, theoretically informed research using methods that include interviewing, focus groups, historical research, oral histories, ethnography and participant observation, textual analysis and online research. Each chapter features step-by-step instructions that integrate theory with practice, as well as a case study drawn from published research demonstrating best practices for media scholars. Readers will also find in-depth discussions of the challenges and ethical issues that may confront researchers using a qualitative approach. Qualitative research does not offer easy answers, simple truths or precise measurements, but this book provides a comprehensive and accessible guide for those hoping to explore this rich vein of research methodology. With new case studies throughout, this new edition includes updated material on digital technologies, including discussion of doing online research and using data to give students the tools they need to work in today’s convergent media environment.
