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Metonymy in Language and Thought

1999-01-01 Psychology
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Release : 1999-01-01
Genre : Psychology
Kind : eBook
Book Rating : 562/5 ( reviews)

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Book Synopsis Metonymy in Language and Thought by : Klaus-Uwe Panther

Download or read book Metonymy in Language and Thought written by Klaus-Uwe Panther. This book was released on 1999-01-01. Available in PDF, EPUB and Kindle. Book excerpt: Metonymy in Language and Thought gives a state-of-the-art account of metonymic research. The contributions have different disciplinary and theoretical backgrounds in linguistics, psycholinguistics, psychology and literary studies. However, they share the assumption that metonymy is a cognitive phenomenon, a “figure of thought,” underlying much of our ordinary conceptualization that may be even more fundamental than metaphor. The use of metonymy in language is a reflection of this conceptual status. The framework within which metonymy is understood in this volume is that of scenes, frames, scenarios, domains or idealized cognitive models. The chapters are revised papers given at the Metonymy Workshop held in Hamburg, 1996.

Textual Metonymy

2004-01-20 Literary Criticism
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Release : 2004-01-20
Genre : Literary Criticism
Kind : eBook
Book Rating : 903/5 ( reviews)

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Book Synopsis Textual Metonymy by : A. Al-Sharafi

Download or read book Textual Metonymy written by A. Al-Sharafi. This book was released on 2004-01-20. Available in PDF, EPUB and Kindle. Book excerpt: Textual Metonymy employs a theoretical framework combining rhetoric, figurative theory and textlinguistics. In the process, a very full historical account of treatments of metonymy from classical traditions up to the present time is given and critiqued. The author proposes a semiotic approach to the treatment of metonymy, on the basis of which a textual model of metonymy as a process of representation is developed to account for text cohesion and text coherence.

Metaphor and Metonymy at the Crossroads

2012-10-24 Language Arts & Disciplines
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Release : 2012-10-24
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 67X/5 ( reviews)

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Book Synopsis Metaphor and Metonymy at the Crossroads by : Antonio Barcelona

Download or read book Metaphor and Metonymy at the Crossroads written by Antonio Barcelona. This book was released on 2012-10-24. Available in PDF, EPUB and Kindle. Book excerpt: Metaphor and Metonymy at the Crossroads is a collection of essays, most of them written from a cognitive linguistics standpoint by leading specialists in the fields of conceptual metaphor and metonymy, and conceptual integration (blending). The book has two main goals. One of them is to discuss in new, provocative ways the nature of these conceptual mappings in English and their interaction. The other goal is to explore by means of several detailed case studies the central role of these mappings in English. The studies are, thus, concerned with the operation of metaphor and metonymy in discourse, including literary discourse or with the effect of metaphorical and/or metonymic mappings on some aspects of linguistic structure, be it polysemy or grammar. The book is of interest to students and researchers in English and linguistics, English literature, cognitive psychology and cognitive science.

Towards a Better Understanding of Metonymy

2019 Cognitive grammar
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Release : 2019
Genre : Cognitive grammar
Kind : eBook
Book Rating : 457/5 ( reviews)

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Book Synopsis Towards a Better Understanding of Metonymy by : Wojciech Wachowski

Download or read book Towards a Better Understanding of Metonymy written by Wojciech Wachowski. This book was released on 2019. Available in PDF, EPUB and Kindle. Book excerpt: The general aim of this book is to contribute to a better understanding of metonymy, using the theoretical framework of cognitive linguistics. The book argues for a conceptual rather than purely linguistic basis for metonymy and explores distinctions between metonymy and other figurative language.

Multimodal Metaphor and Metonymy in Advertising

2017-12-15 Language Arts & Disciplines
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Release : 2017-12-15
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 678/5 ( reviews)

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Book Synopsis Multimodal Metaphor and Metonymy in Advertising by : Paula Pérez Sobrino

Download or read book Multimodal Metaphor and Metonymy in Advertising written by Paula Pérez Sobrino. This book was released on 2017-12-15. Available in PDF, EPUB and Kindle. Book excerpt: Metaphor and metonymy appeal to us because they evoke mental images in unique but still recognisable ways. The potential for figurative thought exists in everyone, and it pervades our everyday social interactions. In particular, advertising offers countless opportunities to explore the way in which people think creatively through metaphor and metonymy. The thorough analysis of a corpus of 210 authentic printed advertisements shows the central role of multimodal metaphor, metonymy, and their patterns of interaction, at the heart of advertising campaigns. This book is the first in-depth research monograph to bring together qualitative and quantitative evidence of metaphor-metonymy combinations in real multimodal discourse. It combines detailed case study analyses with corpus-based analysis and psycholinguistic enquiry to provide the reader with a prismatic approach to the topic of figurative language in multimodal advertising. Besides its theoretical contribution to the field of multimodal figurative language, this monograph has a wide number of practical applications due to its focus on advertising and the communicative impact of creative messages on consumers. This book will pave the way for further qualitative and quantitative research on the ways in which figurative language shapes multimodal discourse, and how it relates to our everyday creative thinking.

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