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The First to Lie

2020-08-04 Fiction
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Release : 2020-08-04
Genre : Fiction
Kind : eBook
Book Rating : 790/5 ( reviews)

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Book Synopsis The First to Lie by : Hank Phillippi Ryan

Download or read book The First to Lie written by Hank Phillippi Ryan. This book was released on 2020-08-04. Available in PDF, EPUB and Kindle. Book excerpt: USA TODAY BESTSELLER! Bestselling and award-winning author and investigative reporter Hank Phillippi Ryan delivers another twisty, thrilling, cat and mouse novel of suspense that will have you guessing, and second-guessing, and then gasping with surprise. We all have our reasons for being who we are—but what if being someone else could get you what you want? After a devastating betrayal, a young woman sets off on an obsessive path to justice, no matter what dark family secrets are revealed. What she doesn’t know is that she isn’t the only one plotting her revenge. An affluent daughter of privilege. A glamorous manipulative wannabe. A determined reporter, in too deep. A grieving widow who must choose her new reality. Who will be the first to lie? And when the stakes are life and death, do a few lies really matter? At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.

How to Buy Your Home

2020-10-15
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Release : 2020-10-15
Genre :
Kind : eBook
Book Rating : 783/5 ( reviews)

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Book Synopsis How to Buy Your Home by : Mindy Jensen

Download or read book How to Buy Your Home written by Mindy Jensen. This book was released on 2020-10-15. Available in PDF, EPUB and Kindle. Book excerpt:

Plaza-Midwood Neighborhood of Charlotte

2004-10-20 Photography
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Release : 2004-10-20
Genre : Photography
Kind : eBook
Book Rating : 684/5 ( reviews)

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Book Synopsis Plaza-Midwood Neighborhood of Charlotte by : Jeff Byers

Download or read book Plaza-Midwood Neighborhood of Charlotte written by Jeff Byers. This book was released on 2004-10-20. Available in PDF, EPUB and Kindle. Book excerpt: One of Charlotte's early streetcar suburbs, the Plaza-Midwood neighborhood epitomizes the New South vision of Charlotte. Its history reflects the growing of the New South and the nation as a whole. Plaza-Midwood, known for its architectural and social diversity, has been through the years a proposed enclave for Charlotte's New South elite, an "at risk" inner city area, and ultimately an urban success story. Plaza-Midwood's current prosperity can be attributed to the strength and vision of its "citizens," who continue to preserve the character and history of their community. Plaza-Midwood owes its survival to a dedicated neighborhood organization. Through their efforts, much of the area has been declared an historic district.

Buyer Personas

2015-02-24 Business & Economics
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Release : 2015-02-24
Genre : Business & Economics
Kind : eBook
Book Rating : 668/5 ( reviews)

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Book Synopsis Buyer Personas by : Adele Revella

Download or read book Buyer Personas written by Adele Revella. This book was released on 2015-02-24. Available in PDF, EPUB and Kindle. Book excerpt: Named one of Fortune Magazine’s “5 Best Business Books” in 2015 See your offering through the buyer's eyes for more effective marketing Buyer Personas is the marketer's actionable guide to learning what your buyer wants and how they make decisions. Written by the world's leading authority on buyer personas, this book provides comprehensive coverage of a compelling new way to conduct buyer studies, plus practical advice on adopting the buyer persona approach to measurably improve marketing outcomes. Readers will learn how to segment their customer base, investigate each customer type, and apply a radically more relevant process of message selection, content creation, and distribution through the channels that earn the buyers' trust. Rather than relying on generic data or guesswork to determine what the buyer wants, the buyer persona approach allows companies to ask the buyer directly and obtain more precise and actionable guidance. Buyer personas are composite pictures of the people who buy solutions, services or products, crafted through a unique type of interview with the people the marketer wants to influence. This book provides step-by-step guidance toward implementing the buyer persona approach, with the advice of an internationally-respected expert. Learn who buys what, and why Understand your buyer's goals and how you can address them Tailor your marketing activities to your buyer's expectations See the purchase through the customer's eyes A recent services industry survey reports that 52 percent of their marketers have buyer personas, and another 28 percent expect to add them within the next two years – but only 14.6 percent know how to use them. To avoid letting such a valuable tool go to waste, access the expert perspective in Buyer Personas, and craft a more relevant marketing strategy.

Buyer Aware

2022-09-20 Business & Economics
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Release : 2022-09-20
Genre : Business & Economics
Kind : eBook
Book Rating : 566/5 ( reviews)

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Book Synopsis Buyer Aware by : Marta L. Tellado

Download or read book Buyer Aware written by Marta L. Tellado. This book was released on 2022-09-20. Available in PDF, EPUB and Kindle. Book excerpt: In an era of corporate overreach when consumers have never been more vulnerable to digital surveillance, unsafe food, and dangerously faulty products, the president and CEO of Consumer Reports gives us a playbook to put the power back in our hands. You've been getting ripped off. The rules that have protected consumers for decades are failing. Companies are spying on us. Many of the products we once trusted are dangerous and failing at alarming rates. Whether we are buying a crib, a small appliance, an iPhone app, or shopping for car insurance, it's become harder than ever to know whether the choices we make in the marketplace are putting us at risk-either from physical harm or the abuse of our personal data by hackers or corporations. This is intolerable. It's wrong. And we don't have to put up with it anymore. Marta L. Tellado, the president and CEO of Consumer Reports, has been an advocate for consumers for decades. In Buyer Aware, Tellado shows you the steps you can take to protect yourself from predatory business practices, and how to exert your inherent power as a consumer to spur politicians and businesses to clean up their act. Only then can we ensure that we have an economy that is fair, safe, and transparent for all, and puts consumers first.

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