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Is Behavioral Economics Doomed?

2012 Business & Economics
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Release : 2012
Genre : Business & Economics
Kind : eBook
Book Rating : 929/5 ( reviews)

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Book Synopsis Is Behavioral Economics Doomed? by : David K. Levine

Download or read book Is Behavioral Economics Doomed? written by David K. Levine. This book was released on 2012. Available in PDF, EPUB and Kindle. Book excerpt: In this book, David K. Levine questions the idea that behavioral economics is the answer to economic problems. He explores the successes and failures of contemporary economics both inside and outside the laboratory, and asks whether popular behavioral theories of psychological biases are solutions to the failures. The book not only provides an overview of popular behavioral theories and their history, but also gives the reader the tools for scrutinizing them.

Behavioural Economics: A Very Short Introduction

2017-01-19 Business & Economics
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Release : 2017-01-19
Genre : Business & Economics
Kind : eBook
Book Rating : 17X/5 ( reviews)

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Book Synopsis Behavioural Economics: A Very Short Introduction by : Michelle Baddeley

Download or read book Behavioural Economics: A Very Short Introduction written by Michelle Baddeley. This book was released on 2017-01-19. Available in PDF, EPUB and Kindle. Book excerpt: Traditionally economists have based their economic predictions on the assumption that humans are super-rational creatures, using the information we are given efficiently and generally making selfish decisions that work well for us as individuals. Economists also assume that we're doing the very best we can possibly do - not only for today, but over our whole lifetimes too. But increasingly the study of behavioural economics is revealing that our lives are not that simple. Instead, our decisions are complicated by our own psychology. Each of us makes mistakes every day. We don't always know what's best for us and, even if we do, we might not have the self-control to deliver on our best intentions. We struggle to stay on diets, to get enough exercise and to manage our money. We misjudge risky situations. We are prone to herding: sometimes peer pressure leads us blindly to copy others around us; other times copying others helps us to learn quickly about new, unfamiliar situations. This Very Short Introduction explores the reasons why we make irrational decisions; how we decide quickly; why we make mistakes in risky situations; our tendency to procrastination; and how we are affected by social influences, personality, mood and emotions. The implications of understanding the rationale for our own financial behaviour are huge. Behavioural economics could help policy-makers to understand the people behind their policies, enabling them to design more effective policies, while at the same time we could find ourselves assaulted by increasingly savvy marketing. Michelle Baddeley concludes by looking forward, to see what the future of behavioural economics holds for us. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.

Behavioral Economics and Public Health

2016 Business & Economics
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Release : 2016
Genre : Business & Economics
Kind : eBook
Book Rating : 33X/5 ( reviews)

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Book Synopsis Behavioral Economics and Public Health by : Christina A. Roberto

Download or read book Behavioral Economics and Public Health written by Christina A. Roberto. This book was released on 2016. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral economics has potential to offer novel solutions to some of today's most pressing public health problems: How do we persuade people to eat healthy and lose weight? How can health professionals communicate health risks in a way that is heeded? How can food labeling be modified to inform healthy food choices? Behavioral Economics and Public Health is the first book to apply the groundbreaking insights of behavioral economics to the persisting problems of health behaviors and behavior change. In addition to providing a primer on the behavioral economics principles that are most relevant to public health, this book offers details on how these principles can be employed to mitigating the world's greatest health threats, including obesity, smoking, risky sexual behavior, and excessive drinking. With contributions from an international team of scholars from psychology, economics, marketing, public health, and medicine, this book is a trailblazing new approach to the most difficult and important problems of our time.

Behavioral Economics for Tourism

2020-09-24 Business & Economics
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Release : 2020-09-24
Genre : Business & Economics
Kind : eBook
Book Rating : 122/5 ( reviews)

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Book Synopsis Behavioral Economics for Tourism by : Milena S. Nikolova

Download or read book Behavioral Economics for Tourism written by Milena S. Nikolova. This book was released on 2020-09-24. Available in PDF, EPUB and Kindle. Book excerpt: Behavioral Economics for Tourism applies behavioral perspectives to business and policy challenges in the tourism industry. The book enables professionals and early career researchers to succeed by focusing on market and consumer trends, technological advancements, and the modern tourist. It covers the transformation of purchasing decisions, tourism hosting dynamics, digital mediation and disintermediation of tourism organizations, service design, and planning policy considerations. The volume concludes with case studies illustrating successful and unsuccessful behavioral tactics and strategies for tourism businesses and organizations. Provides behavioral profiling of the digitally-informed, mobile, self-managed tourist Allows the tourism industry to better understand tourists, both cognitively and emotionally Supports business success, technology development and sustainability in the tourism industry Features case studies on behavioral tactics and strategies for use in tourism

Behavioural Economics and Experiments

2021-05-13 Business & Economics
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Release : 2021-05-13
Genre : Business & Economics
Kind : eBook
Book Rating : 714/5 ( reviews)

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Book Synopsis Behavioural Economics and Experiments by : Ananish Chaudhuri

Download or read book Behavioural Economics and Experiments written by Ananish Chaudhuri. This book was released on 2021-05-13. Available in PDF, EPUB and Kindle. Book excerpt: - Incorporates the latest experimental evidence from across economics, psychology and neuroscience to provide cutting-edge introduction for students. - Structured around three key settings – individuals, small groups and larger impersonal groups (e.g. markets) – this text provides a logical framework for the study of economic decision-making. - Includes discussion of emotions including fairness, trust, selfishness and altruism on both a micro and macro level to show how they can influence personal decision making as well as entire economies.

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