Share

The Customer Mindset

2016-06-29
Download The Customer Mindset PDF Online Free

Author :
Release : 2016-06-29
Genre :
Kind : eBook
Book Rating : 964/5 ( reviews)

GET EBOOK


Book Synopsis The Customer Mindset by : Joe DeRosa

Download or read book The Customer Mindset written by Joe DeRosa. This book was released on 2016-06-29. Available in PDF, EPUB and Kindle. Book excerpt: Increase your business's sales while cementing a satisfied customer base with author Joe DeRosa's invaluable new manual, The Customer Mindset. From the moment they decide they have a need for a product to the ping of the cash register when the sale has been made, all buyers navigate a certain minefield of desires, questions, and hesitations. Tap into that mentality by learning how to truly understand your buyers as people-their true motivations, their hopes, and their needs. While not always an easy process, it is one that gets results...and turns a one-time buyer into a lifelong customer. Using easy-to-understand language and plenty of illustrative examples, DeRosa lays out what is needed to increase your revenue growth at an incredible rate-namely, collaboration, product and service enhancements, and marketing and sales improvements. But he also makes sure to tackle the numerous obstacles that often prevent business leaders from achieving their maximum potential, including denial of the need for improvement, a shortage of trust, and the lack of courage. Once you master the art of understanding the buying mentality, the science of selling becomes much easier-and more lucrative.

Creating a Customer Service Mindset

2018 Customer services
Download Creating a Customer Service Mindset PDF Online Free

Author :
Release : 2018
Genre : Customer services
Kind : eBook
Book Rating : 709/5 ( reviews)

GET EBOOK


Book Synopsis Creating a Customer Service Mindset by : Jaquie Scammell

Download or read book Creating a Customer Service Mindset written by Jaquie Scammell. This book was released on 2018. Available in PDF, EPUB and Kindle. Book excerpt:

The Product Mindset

2019-11-05 Business & Economics
Download The Product Mindset PDF Online Free

Author :
Release : 2019-11-05
Genre : Business & Economics
Kind : eBook
Book Rating : 782/5 ( reviews)

GET EBOOK


Book Synopsis The Product Mindset by : David H. Dewolf

Download or read book The Product Mindset written by David H. Dewolf. This book was released on 2019-11-05. Available in PDF, EPUB and Kindle. Book excerpt: In the digital economy, businesses need to adapt quickly to satisfy customers' constant demands for new and updated products. But too many organizations are held back by antiquated IT mindsets that separate developmental groups from the rest of the team. To stay ahead of the competition, you need to embrace enterprise-wide thinking that gets everyone--from engineering to the C-suite--on the same page and speaking the same language. The Product Mindset approaches product development from a bold, new direction, based on a shared internal outlook that drives focus, speed, experimentation, and innovation from a wide variety of stakeholders. David DeWolf and Jessica Hall provide you with all the tools you'll need to revitalize your company's methodologies, reframe its culture, and help your company thrive in the digital marketplace. If your business is shackled to an IT mindset, break free from the past and discover the fast track to future success.

The Experience Mindset

2023-06-06 Business & Economics
Download The Experience Mindset PDF Online Free

Author :
Release : 2023-06-06
Genre : Business & Economics
Kind : eBook
Book Rating : 703/5 ( reviews)

GET EBOOK


Book Synopsis The Experience Mindset by : Tiffani Bova

Download or read book The Experience Mindset written by Tiffani Bova. This book was released on 2023-06-06. Available in PDF, EPUB and Kindle. Book excerpt: A Wall Street Journal Bestseller! From the bestselling author of Growth IQ comes a guide to enhancing customer and employee experience simultaneously for unprecedented revenue growth In the war for customer acquisition, businesses invest millions of dollars to improve customer experience. They deliver packages faster, churn out new products, and endlessly revamp their UI, often putting greater strain on employees for diminishing returns. According to Tiffani Bova, this siloed focus on customer experience – without considering the impact on your staff – actually hinders growth in the long run. The most successful companies adopt an Experience Mindset that strengthens both employee experience (EX) and customer experience (CX) at the same time. Based on exclusive research from two Salesforce-sponsored studies of thousands of employees and c-suite executives, The Experience Mindset details exactly how your company can adopt an Experience Mindset, at scale. It’s not enough to know that happy employees equals happy customers. You must have an intentional, balanced approach to company strategy that involves all stakeholders – IT, Marketing, Sales, Operations, and HR – with KPIs and ownership over outcomes. In this ground-breaking book, filled with case studies of leading companies and never-before-seen research, you’ll learn: How people, processes, technology, and culture contribute to the “virtuous cycle” of EX and CX. Why the best companies have programs that minimize the customer’s effort as well as the employee’s effort (and how companies like Southwest and Best Buy get this right) How to effectively roll out technology solutions that boost both EX and CX (hard truth: only 20% of customer-facing employees believe technology makes their job easier. Employees want a seamless technology experience, just like your customers.) What metrics you can use to measure EX, CX, and ultimately, the effect of the two together. You can’t improve what you can’t measure. Employees are the heart of your business. If you want to remain competitive in today’s marketplace, investing in people is no longer a nice-to-have, but rather a must have.

Linking Consumer Mindset Metrics to Consumer Behavior and Capital Market Valuation

2010 Business & Economics
Download Linking Consumer Mindset Metrics to Consumer Behavior and Capital Market Valuation PDF Online Free

Author :
Release : 2010
Genre : Business & Economics
Kind : eBook
Book Rating : 289/5 ( reviews)

GET EBOOK


Book Synopsis Linking Consumer Mindset Metrics to Consumer Behavior and Capital Market Valuation by : Jan Kirenz

Download or read book Linking Consumer Mindset Metrics to Consumer Behavior and Capital Market Valuation written by Jan Kirenz. This book was released on 2010. Available in PDF, EPUB and Kindle. Book excerpt: With the growing recognition that customers are market-based assets, research on linking consumer mindset metrics to consumer behavior and market value has been gaining significance. Advocates of perceptual metrics argue that company actions move customers closer to buying decisions and that tracking and interpreting mindset metrics provide early evaluation signals of actual consumer purchase behavior and capital market valuation. This book deals with the impact of mindset metrics on consumer behavior and capital market valuation. The author develops a market share attraction model, which models the link between primary consumer mindset metrics and customer acquisition as well as customer repeat purchase behavior. As an empirical illustration, the proposed model is applied to the US automobile industry. Furthermore, using representative large-scale surveys of US and European consumers, the author investigates the association between perceptual brand measures and the capital markets' expectation of risk-adjusted future cash flows. The research findings indicate that perceptual metrics are important predictors of customer acquisition, customer retention and the market value of a firm. Hence, the results reported in this book help managers to quantify the return on intangible investments and offer a better understanding of the impact of mindset metrics on consumer buying behavior and market value.

You may also like...