Author : Anne Kathrin Adam
Release : 2016-07-04
Genre : Business & Economics
Kind : eBook
Book Rating : 196/5 ( reviews)
Book Synopsis Strategy and Success Factors of Business Schools by : Anne Kathrin Adam
Download or read book Strategy and Success Factors of Business Schools written by Anne Kathrin Adam. This book was released on 2016-07-04. Available in PDF, EPUB and Kindle. Book excerpt: Anne Kathrin Adam conducts several empirical analyses to gain insights into the characteristics of institutional goals and strategy as well as the relationship between goals, strategy, and factors of success of business schools. The author gives an overview of the content of mission statements, strategic profiles of 521 U.S. AACSB-accredited business schools, and the importance of various factors of influence on selected dimensions of market success. Her findings stress the importance of setting a clear strategic focus.