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Strategic Optimization of Medium-Sized Enterprises in the Global Market

2018-07-13 Business & Economics
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Release : 2018-07-13
Genre : Business & Economics
Kind : eBook
Book Rating : 857/5 ( reviews)

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Book Synopsis Strategic Optimization of Medium-Sized Enterprises in the Global Market by : Vemi?, Milan

Download or read book Strategic Optimization of Medium-Sized Enterprises in the Global Market written by Vemi?, Milan. This book was released on 2018-07-13. Available in PDF, EPUB and Kindle. Book excerpt: To maintain a competitive edge against other businesses, companies must ensure the most effective strategies and procedures are in place. This is particularly critical in smaller business environments with fewer resources. Strategic Optimization of Medium-Sized Enterprises in the Global Market is a critical scholarly resource that highlights the optimization of management functions, such as working capital and marketing, and how to implement sustainable business management practices in the global world market. Featuring coverage on a broad range of topics such as social entrepreneurship, marketing optimization, and globalization, this book is geared towards business managers, medium-sized enterprises, policy makers, business professionals, and upper-level students seeking current research on the performances of medium-sized enterprises across the world and their broader supply chain.

Optimal Management Strategies in Small and Medium Enterprises

2017-01-18 Business & Economics
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Release : 2017-01-18
Genre : Business & Economics
Kind : eBook
Book Rating : 505/5 ( reviews)

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Book Synopsis Optimal Management Strategies in Small and Medium Enterprises by : Vemi?, Milan B.

Download or read book Optimal Management Strategies in Small and Medium Enterprises written by Vemi?, Milan B.. This book was released on 2017-01-18. Available in PDF, EPUB and Kindle. Book excerpt: Business sustainability is becoming increasingly difficult amongst the demands of today’s markets. By implementing new and dynamic practices, organizations can optimize their day-to-day operations and improve competitive advantage. Optimal Management Strategies in Small and Medium Enterprises is a key source on the latest innovations in enhancing all main management functions, such as working capital and marketing, and examines how to implement sustainable business management practices. Featuring extensive coverage across a range of relevant perspectives and topics, such as human resources development, market orientation, and knowledge management, this book is ideally designed for business managers, professionals, graduate students, and researchers working in the field of smaller-scale business development initiatives.

A Market-oriented Strategy for Small and Medium Scale Enterprises

2000-01-01 Business & Economics
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Release : 2000-01-01
Genre : Business & Economics
Kind : eBook
Book Rating : 270/5 ( reviews)

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Book Synopsis A Market-oriented Strategy for Small and Medium Scale Enterprises by : Kristin Hallberg

Download or read book A Market-oriented Strategy for Small and Medium Scale Enterprises written by Kristin Hallberg. This book was released on 2000-01-01. Available in PDF, EPUB and Kindle. Book excerpt: This paper investigates the economic rationale for intervention in support of small and medium scale enterprises, on both theoretical and empirical grounds. It argues that the justification for SME interventions lies in market and institutional failures that bias the size distribution of firms, rather than on any inherent economic benefits provided by small firms. The role of the state is mainly to provide an enabling business environment that opens access to markets and reduces policy-induced biases against small firms. Governments can accelerate the development of markets for financial and non-financial services suited to SMEs by promoting innovation in products and delivery mechanisms, and by building institutional capacity. Improving the development impact of SME strategies will require much more attention to the monitoring and evaluation of intervention outcomes.

Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities

2018-12-04 Business & Economics
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Release : 2018-12-04
Genre : Business & Economics
Kind : eBook
Book Rating : 927/5 ( reviews)

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Book Synopsis Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities by : Rahman, Muhammad Sabbir

Download or read book Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities written by Rahman, Muhammad Sabbir. This book was released on 2018-12-04. Available in PDF, EPUB and Kindle. Book excerpt: The contribution of small and medium enterprises (SMEs) is acknowledged as an influential engine to economic growth. However, the biggest challenge faced by these SMEs is the lack of competitive service offerings for their target customers due to unstandardized products and a lack of consumer engagement and strategies. Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities is an essential reference source that provides guidelines on how SMEs can achieve sustainability through positive marketing outcomes and effective customer services. Featuring research on the assessment of SMEs’ customer service expectation, listening to customers through qualitative research, service quality model and its marketing implications, integrated marketing communications for SME environments, effective service encounters, and relationship developing strategies for SMEs, this publication provides new models for managers, industry professionals, academicians, and researchers.

Women Entrepreneurs and Strategic Decision Making in the Global Economy

2019-01-11 Business & Economics
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Release : 2019-01-11
Genre : Business & Economics
Kind : eBook
Book Rating : 808/5 ( reviews)

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Book Synopsis Women Entrepreneurs and Strategic Decision Making in the Global Economy by : Tomos, Florica

Download or read book Women Entrepreneurs and Strategic Decision Making in the Global Economy written by Tomos, Florica. This book was released on 2019-01-11. Available in PDF, EPUB and Kindle. Book excerpt: There has been an increase in women entrepreneurs participating in the growth of local, regional, national, and global economies. While these women showcase crucial skills for strategic leadership and strategy that can advance companies, they face cultural, educational, social, and political barriers that impede their development and participation within the global economy. Women Entrepreneurs and Strategic Decision Making in the Global Economy is a pivotal reference source that provides vital research on understanding the value of women entrepreneurs and the strategies they can use on the economy and examines gender impact on strategic management and entrepreneurship. While highlighting topics such as emotional intelligence, global economy, and strategic leadership, this book is ideally designed for managers, entrepreneurs, policymakers, academicians, and students.

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