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Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace

2017-11-30 Business & Economics
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Release : 2017-11-30
Genre : Business & Economics
Kind : eBook
Book Rating : 327/5 ( reviews)

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Book Synopsis Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace by : Rajagopal,

Download or read book Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace written by Rajagopal,. This book was released on 2017-11-30. Available in PDF, EPUB and Kindle. Book excerpt: In an ever-expanding economic world, the need for new businesses with the ability to create and evolve simultaneously is paramount to ensure success. Hybrid business models are essential to foster growth and promote prosperity. Start-Up Enterprises and Contemporary Innovation Strategies in the Global Marketplace is a critical scholarly resource that examines the relationship between worldwide industry and the need for up-to-date technologies and methods to support such an inclusive market. Featuring coverage on a diverse range of topics such as corporate social responsibility, collaborator empowerment, and start-up enterprise ecosystems, this book is geared toward managers, researchers, and students seeking current research on the interaction between modernization and the expansion of markets to accommodate worldwide industry.

Technology Entrepreneurship

2014-08-12 Technology & Engineering
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Release : 2014-08-12
Genre : Technology & Engineering
Kind : eBook
Book Rating : 349/5 ( reviews)

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Book Synopsis Technology Entrepreneurship by : Thomas N. Duening

Download or read book Technology Entrepreneurship written by Thomas N. Duening. This book was released on 2014-08-12. Available in PDF, EPUB and Kindle. Book excerpt: The focus of this book is on technology ventures — how they start, operate, and sometimes exit profitably. In short, it covers all the elements required to launch a successful technology company, including discussion of cutting-edge trends such as "entrepreneurial method" and "lean startup," emphasis on the ideation process and development of an effective business plan, coverage of product and market development, intellectual property, structuring your venture, raising capital, sales and marketing, people management, and even strategies for exiting your venture. This is not another armchair book about entrepreneurship. It’s a working guide for engineers and scientists who want to actually be entrepreneurs. An intense focus on product design and development, with customers and markets in mind Extensive discussion of intellectual property development, management, and protection Potent insights into marketing and selling technology products to the global marketplace Techniques for forecasting financials, raising funds, and establishing venture valuation Best practices in venture leadership and managing growth Overview of various exit strategies and how to prepare the venture for exit

Innovation Mechanisms in Start-ups

2022-12-08 Business & Economics
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Release : 2022-12-08
Genre : Business & Economics
Kind : eBook
Book Rating : 410/5 ( reviews)

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Book Synopsis Innovation Mechanisms in Start-ups by : Varun Gupta

Download or read book Innovation Mechanisms in Start-ups written by Varun Gupta. This book was released on 2022-12-08. Available in PDF, EPUB and Kindle. Book excerpt: Innovation Mechanisms in Start-ups: Practice, Strategies and Impacts serves as a practical resource for startups looking for innovating their business models in domestic and global markets. This book's main objective is to describe the innovative business practices adopted by startups during the pandemic, with a special emphasis on value proposition innovation and business model innovation more generally. In order to promote open innovation, this book emphasizes the value of strategic alliances with academic libraries, peer startups, and freelancers. Additionally, using actual startup case studies, it was shown how important technological innovation is for gathering feedback, prototyping, and conducting both secondary as well as primary market research. Startups can utilize the technology evaluation and adoption frameworks as a useful reference when choosing a technology to embrace strategically. The need of regularly experimenting with new approaches, learning from mistakes, and enhancing current processes is also emphasized in this book. The ability to dispel falsehoods, capitalize on technological advancements, and form strategic alliances will be essential for innovation even in times of pandemic. This book links theoretical insights with practical experiences of startups amid the pandemic. With a perfect balance of empirical research and assessment study types, this book is a source of quick knowledge for entrepreneurs, academics and researchers on how to enhance a company’s innovative capacities and success rates. The BMI-Pandemic 2.15 model, which is an expanded version of the Odyssey 3.14 model, is presented in this book which highlight 15 guidelines to follow in order to innovate business models in pandemics. This book is suitable for Entrepreneurs, Academicians, Researcher and Technologists.

Managing Startup Enterprises in Emerging Markets

2019-10-12 Business & Economics
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Release : 2019-10-12
Genre : Business & Economics
Kind : eBook
Book Rating : 558/5 ( reviews)

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Book Synopsis Managing Startup Enterprises in Emerging Markets by : Ananya Rajagopal

Download or read book Managing Startup Enterprises in Emerging Markets written by Ananya Rajagopal. This book was released on 2019-10-12. Available in PDF, EPUB and Kindle. Book excerpt: This book provides a comprehensive view of the entrepreneurial dynamics within startups by analyzing their marketing strategies in the context of exploiting new opportunities, enhancing stakeholder values, and protecting their business ecosystem for continuous growth. Managing startup enterprises is a complex managerial task, as these businesses need to overcome the competition by understanding thoroughly all the moves of rival firms in the local-global markets. This book explores the incidence and severity of problems pertaining to organizational design, marketing strategy, the consumer-centric approach, and the transaction-based approach faced by start-up enterprises in order to improve business performance. This text will motivate future research on managing start-up enterprises in terms of developing efficiency in leadership and achieving market competitiveness and organizational growth. It will serve as an important work to those studying entrepreneurial leadership and marketing.

Strategic Optimization of Medium-Sized Enterprises in the Global Market

2018-07-13 Business & Economics
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Release : 2018-07-13
Genre : Business & Economics
Kind : eBook
Book Rating : 857/5 ( reviews)

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Book Synopsis Strategic Optimization of Medium-Sized Enterprises in the Global Market by : Vemi?, Milan

Download or read book Strategic Optimization of Medium-Sized Enterprises in the Global Market written by Vemi?, Milan. This book was released on 2018-07-13. Available in PDF, EPUB and Kindle. Book excerpt: To maintain a competitive edge against other businesses, companies must ensure the most effective strategies and procedures are in place. This is particularly critical in smaller business environments with fewer resources. Strategic Optimization of Medium-Sized Enterprises in the Global Market is a critical scholarly resource that highlights the optimization of management functions, such as working capital and marketing, and how to implement sustainable business management practices in the global world market. Featuring coverage on a broad range of topics such as social entrepreneurship, marketing optimization, and globalization, this book is geared towards business managers, medium-sized enterprises, policy makers, business professionals, and upper-level students seeking current research on the performances of medium-sized enterprises across the world and their broader supply chain.

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