Neuroscience for Organizational Communication

2022-01-03 Business & Economics

Author : Laura McHale
Release : 2022-01-03
Genre : Business & Economics
Kind : eBook
Book Rating : 374/5 ( reviews)

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Book Synopsis Neuroscience for Organizational Communication by : Laura McHale

Download or read book Neuroscience for Organizational Communication written by Laura McHale. This book was released on 2022-01-03. Available in PDF, EPUB and Kindle. Book excerpt: Organizational communication is at a crossroads and professional communicators and leaders alike need to up their game. In this insightful and practical guide, leadership psychologist Dr. Laura McHale shows how neuroscience can help, surveying the field to reveal the science that is most applicable to organizations and providing an evidence-based approach to dramatically boost the effectiveness and impact of communications. From structural dynamics to occupational aprosodia, from the threat (and opportunities) of GPT-3 to the neuroscience of Zoom fatigue, she takes the reader on a fascinating journey of how neuroscience can help unlock the potential of communicators and the organizations they work for.

Neuroscience for Organizational Change

2019-07-03 Business & Economics

Author : Hilary Scarlett
Release : 2019-07-03
Genre : Business & Economics
Kind : eBook
Book Rating : 194/5 ( reviews)

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Book Synopsis Neuroscience for Organizational Change by : Hilary Scarlett

Download or read book Neuroscience for Organizational Change written by Hilary Scarlett. This book was released on 2019-07-03. Available in PDF, EPUB and Kindle. Book excerpt: Organizational change can be unpredictable and stressful. With a better understanding of what our brains need to focus, organizations can increase employee engagement, productivity and well-being to successfully manage periods of uncertainty. Drawing on the latest scientific research and verified by an independent neuroscientist, Neuroscience for Organizational Change explores the need for social connection at work, how best to manage emotions and reduce bias in decision-making, and why we need communication, involvement and storytelling to help us through change. Practical tips and suggestions can be found throughout, as well as examples of how these insights have been applied at organizations such as Lloyds Banking Group and GCHQ. The book also sets out a practical science-based planning model, SPACES, to enhance engagement. This updated second edition of Neuroscience for Organizational Change contains new chapters on planning the working day with the brain in mind and on overcoming the difficulties related to behavioural change. It also features up-to-the-minute wider content reflecting the latest insights and developments, and updated case studies from the first edition which give a long-term view of the benefits of applying neuroscience in organizations.

The Neuroscience of Rhetoric in Management

2018-10-03 Business & Economics

Author : Dirk Remley
Release : 2018-10-03
Genre : Business & Economics
Kind : eBook
Book Rating : 008/5 ( reviews)

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Book Synopsis The Neuroscience of Rhetoric in Management by : Dirk Remley

Download or read book The Neuroscience of Rhetoric in Management written by Dirk Remley. This book was released on 2018-10-03. Available in PDF, EPUB and Kindle. Book excerpt: Executives continue to lose their position because of inability to communicate organizational decisions to employees and boards effectively. More than just the words one writes or speaks, communication includes one’s actions and other non-verbal attributes that carry meaning for audiences. Further, decisions may affect these audiences differently emotionally and economically, complicating communication with each group. This book provides case studies to illustrate communication failure that directly resulted in executives' termination. These case studies include the fields of higher education, health care administration, computer technology, medical research, news media, and advertising. Synthesizing scholarship in neuroscience about how the brain processes information from verbal, visual and other stimuli as well as management and communication principles found in books valued in leadership development programs, this book explains why audiences reacted negatively to messages and describes how the messages could have been delivered to get a better response. The book includes rubrics to assist readers develop their own messages. Executives and those in leadership development programs will benefit from this book.

The Handbook of Communication Science and Biology

2020-05-07 Language Arts & Disciplines

Author : Kory Floyd
Release : 2020-05-07
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 567/5 ( reviews)

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Book Synopsis The Handbook of Communication Science and Biology by : Kory Floyd

Download or read book The Handbook of Communication Science and Biology written by Kory Floyd. This book was released on 2020-05-07. Available in PDF, EPUB and Kindle. Book excerpt: The Handbook of Communication Science and Biology charts the state of the art in the field, describing relevant areas of communication studies where a biological approach has been successfully applied. The book synthesizes theoretical and empirical development in this area thus far and proposes a roadmap for future research. As the biological approach to understanding communication has grown, one challenge has been the separate evolution of research focused on media use and effects and research focused on interpersonal and organizational communication, often with little intellectual conversation between the two areas. The Handbook of Communication Science and Biology is the only book to bridge the gap between media studies and human communication, spurring new work in both areas of focus. With contributions from the field’s foremost scholars around the globe, this unique book serves as a seminal resource for the training of the current and next generation of communication scientists, and will be of particular interest to media and psychology scholars as well.

Neuroscience of Communication

1999 Language Arts & Disciplines

Author : Douglas B. Webster
Release : 1999
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : /5 ( reviews)

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Book Synopsis Neuroscience of Communication by : Douglas B. Webster

Download or read book Neuroscience of Communication written by Douglas B. Webster. This book was released on 1999. Available in PDF, EPUB and Kindle. Book excerpt: New edition-revised and updated throughout. Clarifies and expands discussions from first edition. Includes two new chapters, additional information on the entire diencephalon, as well as 14 new illustrations. Provides clear description of structural and functional organization of the complete nervous system. Presents detailed descriptions of the structures and functions of the vestibular system, speech perception, language, and speech production.TEXTBOOK

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Neuroscience for Organizational Communication

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