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Author : 馬可
Release : 2023
Genre : COVID-19 Pandemic, 2020-
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis How Does Uncertainty Matter to Risk Communication in the Age of COVID- 19? by : 馬可
Download or read book How Does Uncertainty Matter to Risk Communication in the Age of COVID- 19? written by 馬可. This book was released on 2023. Available in PDF, EPUB and Kindle. Book excerpt:
Author : Isabell Koinig
Release : 2020
Genre : Economics
Kind : eBook
Book Rating : /5 ( reviews)
Book Synopsis Risk Communication in the Age of COVID-19 by : Isabell Koinig
Download or read book Risk Communication in the Age of COVID-19 written by Isabell Koinig. This book was released on 2020. Available in PDF, EPUB and Kindle. Book excerpt: Literature describes a pandemic as a unique form of health crisis, which requires intensive communicative efforts. The government is a key actor in such situations for it is not only particularly trusted to manage a crisis, but also can obtain compliance on part of the affected population. Scholars agree that health messages are important tools to create awareness for the (health) threat. Particularly during health emergencies, information on which preventive measures should be taken is most valuable. With measures often concerning ,Äúdisruptive actions,Äù, messages must be carefully crafted to counteract negative emotions and controversial arguments. The present chapter presents a checklist for successful campaign design in health risk situations by paying specific attention to COVID-19. To this end, we conduct an extensive literature review and highlight how scientific information should be presented, as well as which message appeals and design features should be utilized to provide the population with targeted and timely information. This is essential against decreasing health literacy rates, which have to be considered in the message design process. To illustrate our case, we will refer to selected national health campaigns which were successfully utilized to manage the risk associated with the COVID-19 pandemic. The chapter will conclude with some limitations and directions for future research.
Author : Monique Lewis
Release : 2021-10-07
Genre : Social Science
Kind : eBook
Book Rating : 35X/5 ( reviews)
Book Synopsis Communicating COVID-19 by : Monique Lewis
Download or read book Communicating COVID-19 written by Monique Lewis. This book was released on 2021-10-07. Available in PDF, EPUB and Kindle. Book excerpt: This book explores communication during the first year of the COVID-19 pandemic. Featuring the work of leading communication scholars from around the world, it offers insights and analyses into how individuals, organisations, communities, and nations have grappled with understanding and responding to the pandemic that has rocked the world. The book examines the role of journalists and news media in constructing meanings about the pandemic, with chapters focusing on public interest journalism, health workers and imagined audiences in COVID-19 news. It considers public health responses in different countries, with chapters examining community-driven approaches, communication strategies of governments and political leaders, public health advocacy, and pandemic inequalities. The role of digital media and technology is also unravelled, including social media sharing of misinformation and memetic humour, crowdsourcing initiatives, the use of data in modelling, tracking and tracing, and strategies for managing uncertainties created in a pandemic.
Author : Timothy L. Sellnow
Release : 2023-12-31
Genre : Language Arts & Disciplines
Kind : eBook
Book Rating : 425/5 ( reviews)
Book Synopsis Communicating Risk and Safety by : Timothy L. Sellnow
Download or read book Communicating Risk and Safety written by Timothy L. Sellnow. This book was released on 2023-12-31. Available in PDF, EPUB and Kindle. Book excerpt: The world is wrought with risks that may harm people and cost lives. The news is riddled with reports of natural disasters (wildfires, floods, earthquakes, hurricanes), industrial disasters (chemical spills, water and air pollution), and health pandemics (e.g., SARS, H1NI, COVID19). Effective risk communication is critical to mitigating harms. The body of research in this handbook reveals the challenges of communicating such messages, affirms the need for dialogue, embraces the role of instruction in proactively communicating risk, acknowledges the function of competing risk messages, investigates the growing influence of new media, and constantly reconsiders the ethical imperative for communicating recommendations for enhanced safety.
Author : David M. Berube
Release : 2021-08-07
Genre : Science
Kind : eBook
Book Rating : 442/5 ( reviews)
Book Synopsis Pandemic Communication and Resilience by : David M. Berube
Download or read book Pandemic Communication and Resilience written by David M. Berube. This book was released on 2021-08-07. Available in PDF, EPUB and Kindle. Book excerpt: This book examines how we design and deliver health communication messages relating to outbreaks, epidemics, and pandemics. We have experienced major changes to how the public receives and searches for information about health crises over the last twelve decades with the ongoing shift from text/broadcast-based to digital messaging and social media. Both health theories and practices are examined as it applies to testing, tracking, hoarding, therapeutics, and vaccines with case studies. Challenges to communicate about health to diverse audiences (including the science illiterate) and across (both Western and developing economies) have been complicated by politics, norms and mores, personal heuristics, and biases, such as mortality salience, news avoidance, and quarantine fatigue. Issues of economic development and land use, trade and transportation, and even climate change have increased the exposure of human populations to infectious diseases making risk and resilience more pressing. The book has been designed to support health communicators and public health management professionals, students, and interested stakeholders and university libraries.
