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Campaigning on Facebook in the 2019 European Parliament Election

2021 Comparative politics
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Release : 2021
Genre : Comparative politics
Kind : eBook
Book Rating : 515/5 ( reviews)

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Book Synopsis Campaigning on Facebook in the 2019 European Parliament Election by : Jörg Haßler

Download or read book Campaigning on Facebook in the 2019 European Parliament Election written by Jörg Haßler. This book was released on 2021. Available in PDF, EPUB and Kindle. Book excerpt: This book investigates how political parties from 12 European countries used Facebook to inform, interact with and mobilise voters at the 2019 European Parliament election. Following a joint theoretical framework and method, the results of a content analysis of more than 14,000 Facebook posts are presented. Country specific chapters are followed by analyses of European parties Facebook campaigning, the spread of populism and the use of Facebook ads by the parties. The final chapter compares all countries showing that campaigns are more strongly shaped by the national than by the European political context. Facebook is used for campaigning as usual; parties inform and persuade but neglect the platforms mobilisation and particularly interactive affordances.

The 2019 European Electoral Campaign

2022-07-12 Political Science
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Release : 2022-07-12
Genre : Political Science
Kind : eBook
Book Rating : 933/5 ( reviews)

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Book Synopsis The 2019 European Electoral Campaign by : Edoardo Novelli

Download or read book The 2019 European Electoral Campaign written by Edoardo Novelli. This book was released on 2022-07-12. Available in PDF, EPUB and Kindle. Book excerpt: The 2019 European Electoral Campaign: In the Time of Populism and Social Media examines political advertising during the 2019 elections to the European Parliament, which has become the largest supranational campaign of its kind in the world. Based on a research project funded by the European Parliament, and an archive of more than 11,000 campaign items, the book draws on results from a major content analysis covering every one of the 28 member states involved. The 2019 European Electoral Campaign delivers a unique comparative assessment on the state of political communication within a European Union convulsed by momentous change. This book will be of interest to scholars, researchers and students of political communication, media, political science, history, European (Union) studies as well as a wider readership including politicians, political strategists, and journalists.

Global Perspectives on the Impact of Mass Media on Electoral Processes

2021-03-18 Political Science
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Release : 2021-03-18
Genre : Political Science
Kind : eBook
Book Rating : 213/5 ( reviews)

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Book Synopsis Global Perspectives on the Impact of Mass Media on Electoral Processes by : Aririguzoh, Stella Amara

Download or read book Global Perspectives on the Impact of Mass Media on Electoral Processes written by Aririguzoh, Stella Amara. This book was released on 2021-03-18. Available in PDF, EPUB and Kindle. Book excerpt: The media play active roles in politics with different media channels serving as bridges that link the politicians and citizens together. It is clear that what the media emphasize as important may be seen as such by the public. Hence, it is likely that the media may impact voter decisions during electoral processes and even during the elections. As such, it is imperative that research is collected on the impact of the media and the role it plays in strengthening party loyalty, improving public knowledge on elections, and swaying apathetic citizens to become involved in the electoral process. Global Perspectives on the Impact of Mass Media on Electoral Processes provides relevant theoretical frameworks and research findings that evidence the impact of the media in specific elections in different countries around the world. The book supports professionals who want to improve their understanding of the strategic roles that the media play in electoral politics as well as political candidates who may want to know if their heavy expenditures in paying the media to carry their political messages bring in returns on their investment. Covering topics that include social media, political cartoons, and media influence, this book seeks to provide fresh insights on the media’s impact on elections whether at the national, regional, or local levels. It is ideal for politicians, campaign managers, media analysts, government officials, professionals, researchers, students, academicians, and individuals involved in electoral management, political parties, advertising agencies, and marketing companies.

Computational Propaganda

2019 Computers
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Release : 2019
Genre : Computers
Kind : eBook
Book Rating : 40X/5 ( reviews)

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Book Synopsis Computational Propaganda by : Samuel C. Woolley

Download or read book Computational Propaganda written by Samuel C. Woolley. This book was released on 2019. Available in PDF, EPUB and Kindle. Book excerpt: Social media platforms do not just circulate political ideas, they support manipulative disinformation campaigns. While some of these disinformation campaigns are carried out directly by individuals, most are waged by software, commonly known as bots, programmed to perform simple, repetitive, robotic tasks. Some social media bots collect and distribute legitimate information, while others communicate with and harass people, manipulate trending algorithms, and inundate systems with spam. Campaigns made up of bots, fake accounts, and trolls can be coordinated by one person, or a small group of people, to give the illusion of large-scale consensus. Some political regimes use political bots to silence opponents and to push official state messaging, to sway the vote during elections, and to defame critics, human rights defenders, civil society groups, and journalists. This book argues that such automation and platform manipulation, amounts to a new political communications mechanism that Samuel Woolley and Philip N. Noward call "computational propaganda." This differs from older styles of propaganda in that it uses algorithms, automation, and human curation to purposefully distribute misleading information over social media networks while it actively learns from and mimicks real people so as to manipulate public opinion across a diverse range of platforms and device networks. This book includes cases of computational propaganda from nine countries (both democratic and authoritarian) and four continents (North and South America, Europe, and Asia), covering propaganda efforts over a wide array of social media platforms and usage in different types of political processes (elections, referenda, and during political crises).

The Routledge Handbook of Political Campaigning

2024-11-05 Political Science
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Release : 2024-11-05
Genre : Political Science
Kind : eBook
Book Rating : 473/5 ( reviews)

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Book Synopsis The Routledge Handbook of Political Campaigning by : Darren Lilleker

Download or read book The Routledge Handbook of Political Campaigning written by Darren Lilleker. This book was released on 2024-11-05. Available in PDF, EPUB and Kindle. Book excerpt: The Routledge Handbook of Political Campaigning provides an essential, global, and timely overview of current realities, as well as anticipating the trajectory and evolution of campaigning in the coming years. Offering a comprehensive analysis, the handbook is structured into seven thematic sections, including the campaign environment; rhetoric and persuasion; campaign strategies; campaign tactics and platform affordances; news and journalism; citizens and voters; and civil society. The chapters within each section reflect on the latest societal, technological, and cultural developments and their impact on campaigning, on democratic culture within societies, and on the roles that campaigns might play in both facilitating and impeding political engagement. Key trends and innovations are examined alongside case studies and examples from a range of nations and political contexts. Issues around trust and representation are further reflected in a focus on the wider campaigning environment and the rise in importance of grassroots and pressure groups, social movements, and movements that coalesce within digital environments. The Routledge Handbook of Political Campaigning is an essential resource for scholars, students, and practitioners in political communication, media and communication, elections and voting behavior, digital media, journalism, social movements, strategic communication, social media, and more broadly to democracy, sociology, and public policy.

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